Congress Blue
General Information about Congress Blue
The color #064D95, known as Congress Blue, is a deep, saturated shade of blue that evokes feelings of trust, authority, and stability. Its hexadecimal value indicates a low presence of red and green, with a higher concentration of blue, placing it firmly within the blue color family. This color is often associated with institutions, government, and the navy, reflecting its serious and dependable nature. In color psychology, blues are generally linked to calmness, reliability, and intellect. Congress Blue takes these attributes a step further by projecting a sense of power and confidence, making it suitable for brands and organizations that wish to convey these qualities. Its depth gives it a formal and professional appearance, suitable for a range of applications where trust and integrity are important.
The hex color #064D95, also known as Congress Blue, presents some accessibility challenges, particularly concerning color contrast. When using this color for text or interactive elements, it's crucial to ensure sufficient contrast against the background. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Using a color contrast checker can help determine if the combination meets accessibility standards. If the contrast is insufficient, consider using a lighter shade of yellow or orange as text color to ensure readability for users with visual impairments. Also, avoid using this color as the sole indicator of interactive elements; supplement it with clear labels, icons, or underlines to enhance usability for all users, including those with color vision deficiencies.
Shades
Digital Color Formats
Alternative colors
- #2e86de
A slightly lighter blue that offers better contrast on white backgrounds, making it more accessible for text and user interface elements.
- #042e60
A darker shade that provides a stronger, more commanding presence while still maintaining a professional and trustworthy feel.
- #4682B4
A lighter shade of blue that is more accessible than #064D95.
Applications
Website Headers and Navigation Bars
Congress Blue, with its authoritative and dependable feel, serves as an excellent choice for website headers and navigation bars. Its depth conveys stability, inspiring trust and confidence in visitors. Paired with white or light gray text, it offers a professional aesthetic, ideal for corporate sites, government agencies, and educational institutions aiming to project a sense of authority and credibility. The contrast ensures readability and draws attention to key navigation elements, enhancing user experience and guiding visitors through the website.
Data Visualization
In the realm of data visualization, Congress Blue excels at representing key performance indicators (KPIs) and critical data points. Its prominence can effectively draw attention to significant metrics within dashboards and reports. The color's association with trust and reliability makes it a strong choice for conveying important information in a clear and impactful manner. By using Congress Blue strategically, analysts and presenters can effectively communicate insights and facilitate informed decision-making, ensuring the audience grasps crucial data at a glance.
Fashion and Apparel
In fashion, Congress Blue can serve as a sophisticated alternative to basic navy. Consider using it for formal wear, such as suits or dresses, to project an image of professionalism and competence. When incorporated as an accent color in accessories like scarves or ties, Congress Blue can add a touch of elegance and refinement. The color pairs exceptionally well with neutral tones like gray, beige, or white, allowing it to stand out without being overpowering. Its versatility makes it an excellent choice for both men's and women's wear, conveying a sense of style and composure.