Endeavour
General Information about #0550aa
The color #0550aa, also known as Endeavour, is a deep shade of blue that evokes feelings of stability, trust, and authority. In the RGB color model, it is composed of 2.0% red, 31.4% green, and 66.7% blue. Its hexadecimal representation, #0550aa, provides a unique digital signature for this particular hue. The color belongs to the blue color family and is commonly associated with professionalism and seriousness. The low red value gives the colour a sense of coolness. It is a versatile color often used in branding, web design, and interior design to convey a sense of competence and sophistication. In terms of human perception, deep blues like #0550aa are often linked to trustworthiness and intelligence, making them a popular choice for companies looking to establish a reliable and credible image.
The hex color #0550aa, also known as Endeavour, presents some accessibility challenges, especially for users with visual impairments. Its low lightness value (approximately 17%) means that text rendered in this color may not provide sufficient contrast against a white or light-colored background, making it difficult to read. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using #0550aa for text requires careful consideration of the background color to ensure compliance with these guidelines. When using #0550aa, it's crucial to perform contrast checks with various background colors. Tools such as WebAIM's Contrast Checker can be invaluable in assessing contrast ratios and suggesting alternative color combinations that meet accessibility standards. Pairing #0550aa with a very light color like #ffffff (white) is highly discouraged. Consider using lighter tints of blues, grays, or creams to provide appropriate contrast. If the intent is to use #0550aa for decorative purposes like borders or backgrounds, ensure that it doesn't interfere with the readability of the content.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #0550aa can be employed for creating visually appealing headers or call-to-action buttons. However, due to its dark nature, it is best suited when combined with lighter text to ensure sufficient contrast. For instance, using #0550aa as a background color with white or light yellow text can draw attention to specific elements on a webpage. Additionally, this color is suitable for creating website navigation menus, where it can be used to highlight active or hovered-over items. Its professional look makes it a good choice for corporate or technology-related websites.
Interior Design
In the realm of interior design, #0550aa can serve as an accent color to add depth and sophistication to a room. It can be used on walls to create a focal point or in furniture upholstery to introduce a touch of elegance. When combined with neutral colors like white, gray, or beige, #0550aa creates a balanced and harmonious atmosphere. It's particularly effective in studies or home offices where a calming and professional ambiance is desired. Furthermore, the color can be incorporated through decorative elements such as throw pillows, artwork, or rugs.
Fashion
In fashion, #0550aa can be used in formal outfits to make a statement. It is a great color for dresses, suits or shirts. Combining it with lighter colors such as white or beige will make the dark color stand out. As an accent color, #0550aa can be used in scarfs, ties, bags or shoes.