Downriver
General Information about #052152
The hex color #052152, often referred to as "Downriver", is a dark, saturated shade of blue that evokes feelings of depth, stability, and sophistication. In the RGB color model, it consists of 5 red, 33 green, and 82 blue. This combination results in a color that is perceived as calming and trustworthy, often associated with corporate environments, formal wear, and nighttime settings. Colors like this are useful in creating designs that are modern and professional. The hex code #052152 can be used in a variety of design software and web development languages, making it a versatile choice for various projects. Understanding the nuances of this color and its complementary shades is crucial for creating visually appealing and harmonious designs.
The hex color #052152, also known as Downriver, presents some accessibility challenges, primarily due to its dark nature. When used as a background color, it necessitates very light text (ideally white or near-white) to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. A contrast checker tool is essential to verify that chosen text color meets these standards. Failure to meet contrast requirements can significantly impact users with visual impairments, making content difficult or impossible to read. Furthermore, it's important to avoid using this color for interactive elements without clear visual cues, as the low contrast might make it difficult for users to identify clickable areas or form fields. Consider providing alternative themes or color palettes to cater to individual user preferences and accessibility needs.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue that offers better contrast against white text while maintaining a similar aesthetic.
A desaturated blue that can be used as a secondary color to complement the primary dark blue.
A very dark gray that provides a subtle alternative if the blue is too intense.
Applications
Website Background
Downriver (#052152) can be used as a background color for website headers or footers to create a sense of sophistication and depth. It pairs well with light-colored text and minimalist design elements. Consider using it for navigation bars or call-to-action buttons to draw attention to important elements. The color can also be used as a subtle background for text boxes or content containers, adding visual interest without overwhelming the user. Ensure that the text on top of the background is sufficiently bright to meet accessibility standards.
Fashion Design
In fashion, Downriver can be used as a base color for elegant evening wear or sophisticated outerwear. It complements metallic accents and luxurious fabrics such as velvet or silk. This color creates a refined and timeless look. Consider incorporating it into formal attire, such as dresses or suits, to evoke a sense of confidence and style. The color also works well as an accent in accessories, such as handbags or scarves, adding a touch of understated elegance to any outfit.
Corporate Branding
Downriver (#052152) can be employed as a primary color for corporate branding to convey trustworthiness and stability. It's suitable for businesses in finance, technology, or consulting. The color can be incorporated into logos, website designs, and marketing materials to create a cohesive brand identity. Pair it with complementary colors like light gray or gold to enhance visual appeal and communicate a sense of sophistication and reliability. Using a consistent color scheme across all branding efforts will strengthen brand recognition and build customer trust.