Bahama Blue
General Information about #046F97
The hexadecimal color code #046F97 represents a shade of blue-cyan, often referred to as 'Bahama Blue'. It is composed of 1.57% red, 43.53% green, and 59.22% blue. This color is commonly associated with calmness, stability, and trust. In the RGB color model, it is defined by the values R:4, G:111, and B:151. In the CMYK color model, its components are C:97, M:27, Y:0, and K:41. Bahama Blue finds use in various applications, ranging from web design and branding to interior decoration and fashion. It's often chosen for its serene and professional qualities, contributing to a sense of reliability and visual appeal.
The hex color #046F97, also known as Bahama Blue, presents some accessibility challenges, especially when used as a foreground color against a white or light background. Its relatively low luminance requires careful consideration of color contrast ratios to ensure readability for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #046F97 for text, it's crucial to pair it with a sufficiently light background to meet these standards. Alternatively, when used for decorative elements or large graphical components, the contrast requirements are less stringent. Always test the color combination with accessibility evaluation tools to verify compliance and ensure a positive user experience for everyone, including those with color vision deficiencies or low vision.
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Applications
Web Design
In web design, #046F97 can be used to create a sense of trust and stability. It is well-suited for the headers and footers of websites within the tech, finance, or healthcare industries. It should be used sparingly, combined with neutral colors like white, light gray, or off-white to avoid overwhelming the user. For call-to-action buttons, consider using a brighter, complementary color to draw attention and improve the conversion rate.
Interior Design
In interior design, Bahama Blue is best utilized as an accent color to create a calming and refreshing atmosphere. Consider painting a single wall in this color or using it for decorative elements like cushions, curtains, or artwork. It pairs well with natural materials like wood and stone, as well as lighter neutral colors. Avoid using it in large quantities, as it may create a cold ambiance. Instead, balance it with warm, inviting tones to create a harmonious space.
Fashion
In fashion, #046F97 can be incorporated into various clothing items to add a touch of sophistication. Use it for shirts, dresses, or even accessories like scarves or handbags. It pairs well with neutral colors like beige, gray, or white, as well as complementary colors like coral or orange. This color adds a pop of color without being too overwhelming. It suits a variety of skin tones and body types.