Endeavour
General Information about #045DB0
The hex color code #045DB0, also known as Endeavour, represents a deep, slightly desaturated blue. It falls within the blue color family and evokes feelings of tranquility, stability, and trust. In the RGB color model, it is composed of 1.57% red, 36.47% green, and 69.02% blue. In the CMYK color model, it consists of 98% cyan, 47% magenta, 0% yellow, and 31% black. This color is often associated with professionalism, authority, and intelligence, making it a popular choice for corporate branding, websites, and user interfaces. Its calming properties also make it suitable for designs aimed at promoting relaxation and focus. The color is named after Captain Cook's ship, HMS Endeavour.
The hex color #045DB0, also known as Endeavour, presents some accessibility challenges, particularly concerning color contrast. When using this color for text or interactive elements, it's crucial to ensure sufficient contrast against the background. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal-sized text and 3:1 for large text (14pt bold or 18pt regular) to meet AA level accessibility. For optimal accessibility (AAA level), a contrast ratio of 7:1 is recommended for normal text and 4.5:1 for large text. Therefore, when using Endeavour, it's advisable to pair it with very light backgrounds, such as white or very pale grays, to ensure readability. Tools like contrast checkers can help verify compliance with accessibility standards. Additionally, providing alternative cues beyond color, such as underlines or icons, can further enhance accessibility for users with color vision deficiencies.
Shades
Digital Color Formats
Alternative colors
- #3399ff
A lighter shade of blue that provides better contrast against dark text, ensuring readability and accessibility.
- #003366
A darker shade of blue that offers better contrast against light backgrounds, making it suitable for headings or important elements.
- #cccccc
A neutral gray that works well as a background color, providing a subtle contrast and allowing other elements to stand out.
Applications
Web Development
In web development, Endeavour (#045DB0) can be used to create a professional and trustworthy atmosphere, particularly in the financial, technological, or educational sectors. It works well for headings, call-to-action buttons, and navigational elements. Consider pairing it with neutral backgrounds such as light grays or whites to maximize readability and ensure a clean, modern design. Furthermore, incorporating this color in website branding helps establish a sense of reliability and stability.
Interior Design
In interior design, Endeavour can serve as an accent color in rooms designed for relaxation or focus, such as studies or bedrooms. It pairs well with lighter blues, grays, and natural wood tones. Use it for decorative elements like cushions, artwork, or even a feature wall to introduce a sense of depth and sophistication. The calming nature of this color helps create a serene and inviting atmosphere.
Fashion
In the fashion industry, #045DB0 can be used for creating sophisticated and elegant clothing items, particularly for professional or formal wear. It works well for dresses, suits, or even accessories such as scarves or handbags. Pairing it with neutral colors like gray, black, or white can create a polished and refined look. The color also resonates with a sense of trustworthiness and professionalism, making it suitable for various corporate settings.