Endeavour
General Information about #0452A3
The hexadecimal color #0452A3, also known as Endeavour, is a deep shade of blue. In the RGB color model, it is composed of 1.57% red, 32.16% green, and 63.92% blue. In the CMYK color model, it consists of 97.52% cyan, 49.71% magenta, 0% yellow, and 36.08% black. This color is often associated with feelings of trust, loyalty, and stability, making it a popular choice for corporate branding and website design, especially in sectors like finance and technology. Its relatively low lightness value means it's best used with lighter, contrasting colors to ensure readability and visual appeal. Endeavour, as a dark and calming blue, evokes a sense of professionalism and sophistication.
The hex color #0452A3, also known as Endeavour, presents several accessibility considerations for web development. Its dark hue results in a low luminance value, meaning it requires careful pairing with contrasting colors to ensure readability. For text, a light background is essential to meet WCAG (Web Content Accessibility Guidelines) standards for color contrast. Using a color contrast checker is highly recommended to verify that the combination meets at least a 4.5:1 contrast ratio for normal text and 3:1 for large text. Additionally, avoid using this color as the sole indicator for interactive elements, such as links or buttons. Provide additional cues like underlines or icons to ensure users with visual impairments can identify them. When used for data visualization, ensure sufficient differentiation from other data points through labels or varied patterns to avoid confusion. Thoughtful application is critical to ensure an inclusive user experience.
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Applications
Website Design for Financial Institutions
Endeavour (#0452A3) can be used as a primary color in a website design for a financial institution, providing a sense of trust and stability. The deep blue can be paired with lighter shades of gray or white to create a clean and professional look. It could also be used for call-to-action buttons, drawing attention without being overly aggressive. Furthermore it can be applied to website headers and footers to create a consistent look and feel across the entire website. This colour can be the primary branding colour.
Interior Design Accent Color
In interior design, Endeavour can be used as an accent wall color in a modern living room or study. The dark blue can create a sophisticated and calming atmosphere, especially when paired with light-colored furniture and natural wood accents. It can also be used for upholstery on chairs or sofas, adding a touch of elegance to the space. The colour should be applied carefully to small rooms as it can make them appear smaller. It should be used in combination with light colours.
Fashion: Professional Attire
In fashion, Endeavour can be incorporated into professional attire such as suits or dresses. It is a flattering color that exudes confidence and professionalism while still being sophisticated and elegant. This colour would be ideal for a job interview or a high end meeting. This colour could be used for blouses in combination with a pair of white trousers. Accessories in metalic colours look great on this dark blue.