Persian Blue
General Information about Persian Blue
The hex color #0437D2, also known as Persian Blue, is a deep, saturated shade of blue. It resides within the blue color family, characterized by its high blue component and relatively low red and green components. In the RGB color model, #0437D2 is composed of 1.57% red, 21.57% green, and 82.35% blue. This color is often associated with qualities like trust, stability, and intelligence. Its depth and richness make it a popular choice for branding and design applications where conveying a sense of reliability and sophistication is important. The color name "Persian Blue" hints at its historical use in Persian art and ceramics, where similar shades of blue were highly valued and frequently employed.
The hex color #0437D2, also known as Persian Blue, presents several accessibility considerations for web developers. Its dark hue results in a low luminance value, implying that text rendered in this color would require a very light foreground color to meet WCAG (Web Content Accessibility Guidelines) contrast ratios. For normal text (AA conformance), a contrast ratio of 4.5:1 is required, while large text needs a ratio of 3:1. Given the darkness of #0437D2, a foreground color close to white (#FFFFFF) would likely be necessary. Using a color contrast checker is essential to ensure compliance. Furthermore, avoid using this color as the sole indicator of interactive elements or to convey important information, as colorblind users might not perceive it correctly. Always provide alternative visual cues, like text labels or icons, to enhance usability for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Financial Branding
Persian Blue, #0437D2, evokes feelings of trust, stability, and sophistication, making it an excellent choice for financial institutions' websites and branding. It can be used in website headers, call-to-action buttons, and data visualization elements to inspire confidence and professionalism. The deep blue color can also be incorporated into marketing materials, such as brochures and presentations, to convey a sense of reliability and security, reinforcing the brand's commitment to its customers' financial well-being. Using this color consistently across different platforms will help establish a strong and recognizable brand identity.
UI/UX Design
In UI/UX design, #0437D2 can be employed to highlight interactive elements and create a visually appealing interface. Its boldness draws attention to important features such as buttons, links, and navigational elements. Consider using it sparingly as an accent color against a neutral background to prevent overwhelming the user. The color can also be applied in data visualization to differentiate data sets clearly. By balancing #0437D2 with lighter shades and sufficient white space, designers can create a modern and intuitive user experience that enhances engagement and usability.
Fashion Design
In fashion, Persian Blue can be used for elegant evening wear, such as dresses or suits. It also works well for accessories like scarves, handbags, or jewelry. As a versatile color, it pairs well with neutrals like gray, black, and white, as well as complementary colors like orange or gold for a more striking look. The color exudes sophistication, and it's perfect to make a bold yet refined fashion statement. The boldness allows designers to use this color to make sophisticated and unique pieces.