Downriver
General Information about the Color
The hexadecimal color code #042453, also known as Downriver, is a dark shade of blue, a blend of blue and black. It's composed of 1.57% red, 14.12% green, and 32.55% blue. This color resides in the blue hue range, characterized by its depth and coolness. In the RGB color model, it is represented as (4, 36, 83). When converted to the CMYK color model, its values are: C: 0.95, M: 0.57, Y: 0.0, K: 0.67. This indicates that it requires a high amount of cyan and magenta to achieve its dark blue tone, with black contributing significantly to its overall darkness. Its dark tone makes it suitable for backgrounds. Downriver evokes feelings of stability, depth, and trust, making it a popular choice for corporate branding and designs aiming for a professional look.
The hex color #042453, also known as Downriver, presents considerable accessibility challenges, particularly in text-based applications. Its very low lightness value results in poor contrast against standard light backgrounds, failing WCAG standards for normal text sizes. To ensure readability, it's essential to pair this color with very light shades for both text and interactive elements. A contrast ratio of at least 4.5:1 is required for smaller text, and 3:1 for larger text. For graphical elements and user interface components, a contrast ratio of 3:1 is required. Careful consideration of font size and weight can mitigate some issues, but the selection of appropriate contrasting colors is critical. Avoid using this color for critical information or actions without thorough contrast checking. Testing with accessibility tools is highly recommended to ensure compliance and usability for individuals with visual impairments.
Shades
Digital Color Formats
Alternative colors
A lighter shade offering improved contrast against white backgrounds, making it more accessible for text and UI elements.
A slightly desaturated version that can work well in combination with brighter accent colors while maintaining a sophisticated feel.
A bolder, brighter color that stands out while maintaining a sense of professionalism and depth.
Applications
Web Design Accent
In web design, #042453 can be used sparingly as an accent color for headers or borders to evoke a sense of depth and sophistication. It's well-suited for financial or corporate websites aiming for a trustworthy and stable image. Due to its dark nature, it should be paired with lighter colors to ensure readability and accessibility. Consider using it in conjunction with a lighter blue or a neutral gray to create a balanced and visually appealing interface. Avoid using it for large blocks of text or as a primary background color, as this can strain the eyes and reduce the overall user experience. When used correctly, it will help to create an exclusive visual experience.
Interior Design Accent
In interior design, #042453 can serve as a sophisticated accent color in a room. It works well on feature walls or as upholstery for furniture, creating a calming and elegant atmosphere. Pair it with lighter neutrals like cream or beige to balance the depth of the blue and prevent the space from feeling too dark. Metallic accents like gold or silver can enhance its richness and add a touch of luxury. It is an elegant choice for home designs. Also consider using it in rooms with a lot of natural light to fully showcase its depth and beauty. It is a good alternative to black.
Fashion Accent
In fashion, #042453 can be used to create a statement piece, such as a cocktail dress or a tailored suit. It conveys a sense of elegance and professionalism, making it suitable for formal occasions or business settings. Combine it with lighter colors or metallics to create contrast and visual interest. Accessorize with silver or gold jewelry to enhance its richness and sophistication. It's a versatile color that can be dressed up or down, depending on the occasion, but always maintains a sense of understated luxury. This color is also a great choice for handbags and shoes.