Downriver
General Information
The hexadecimal color #042259, often referred to as "Downriver", is a deep, dark shade of blue that evokes feelings of depth, sophistication, and stability. It belongs to the blue color family and is characterized by its low saturation and high level of darkness. In the RGB color model, #042259 is composed of 1.57% red, 13.33% green, and 34.9% blue. This color is often associated with trust, intelligence, and authority, making it a popular choice for corporate branding and designs that aim to convey reliability. Its calming nature also makes it suitable for creating a sense of peace and tranquility in various applications.
The color #042259, also known as Downriver, presents some accessibility challenges due to its dark hue. When used as a background color, it's crucial to pair it with light-colored text to ensure sufficient contrast. A contrast ratio of at least 4.5:1 is recommended for normal-sized text, as per WCAG guidelines, and 3:1 for large text (14pt bold or 18pt regular). This ensures readability for users with visual impairments. For interactive elements like buttons and links, consider adding visual cues beyond color to aid users who may have difficulty distinguishing colors. For example, use underlines for links or incorporate icons and labels to convey meaning. Thoroughly test the color combination with accessibility tools to verify compliance and accommodate diverse user needs.
Shades
Digital Color Formats
Alternative colors
- #1e3a8a
A slightly lighter shade of blue that offers improved contrast against white backgrounds while maintaining a similar aesthetic.
- #334155
A neutral gray that can serve as a background color, providing a more subtle contrast with various text colors.
- #3b82f6
A vivid blue that can be used for accents, drawing attention to specific elements without overwhelming the user.
Applications
Web Design
In website design, Downriver (#042259) can be effectively used for header backgrounds or navigation bars to create a sense of sophistication and depth. It pairs well with lighter accent colors for buttons and links, ensuring readability and user engagement. Furthermore, its calming nature makes it suitable for educational platforms or financial dashboards, where maintaining focus and reducing distractions is crucial. Incorporating it into data visualizations can also add a professional touch, making insights more appealing and accessible.
Interior Design
In the realm of interior design, Downriver can serve as an accent wall color in living rooms or bedrooms to create a cozy and inviting atmosphere. When coupled with lighter furniture and warm lighting, it establishes a balanced and aesthetically pleasing environment. Moreover, this color can be utilized in home offices or study areas to promote concentration and reduce visual clutter. Its versatility also allows for integration into decorative elements like throw pillows, rugs, or artwork, enhancing the overall design.
Fashion Design
Downriver, with its deep and sophisticated hue, can be incorporated into fashion design to convey a sense of elegance and depth. It works wonderfully as a base color for evening wear, lending itself to both modern and classic styles. When paired with metallic accessories, the color achieves a luxurious feel, making it suitable for formal occasions. Additionally, the color is ideal for outerwear, providing a touch of understated refinement to everyday looks. Its calming influence makes it a perfect choice for creating serene and comfortable apparel.