Ultramarine

General Information About #040E94

#040E94, also known as Ultramarine, is a deep shade of blue that evokes feelings of sophistication, depth, and trustworthiness. It belongs to the blue color family, which is often associated with calmness, stability, and intelligence. In the RGB color model, it consists of 0 red, 14 green, and 148 blue. In the CMYK color model, it is composed of 97% cyan, 91% magenta, 0% yellow, and 42% black. This hex code translates to a color that is frequently used in corporate branding, graphic design, and web development to convey a sense of professionalism and reliability. Historically, ultramarine pigment was derived from lapis lazuli and was highly valued, making it a symbol of wealth and prestige.

The color #040E94, a deep ultramarine, presents significant accessibility challenges, particularly regarding color contrast. When used as text, it's crucial to pair it with a very light background to ensure readability for users with visual impairments. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. This dark blue almost certainly fails these tests against moderately light backgrounds. When used for non-text elements, a contrast ratio of 3:1 is required against adjacent colors. To improve accessibility, consider using #040E94 sparingly and ensure sufficient contrast, use it for decorative purposes only, or pair it with very light shades of yellow, white, or even light greys to ensure the content is accessible for all users, including those with low vision or color blindness. Also, ensure that information isn't conveyed through color alone.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, #040E94 can be used for navigation bars or as an accent color for buttons, providing a sophisticated and professional look. When implementing, ensure sufficient contrast with text and other elements to maintain accessibility standards and enhance user experience. It can also be used as the main brand color for companies that want to communicate a strong and trustworthy brand identity. This is best used as a background with white text for increased visibility and readability. It can also be used with interactive elements, such as hover states, to provide a subtle visual cue to the user.

• Interior Design

  In interior design, #040E94 can be used as a wall color in studies or bedrooms to promote a sense of calm and focus. This color works well in combination with neutral furniture and accent pieces in lighter shades such as beige or white to create balance in the room. It can also be used in smaller doses, such as accent walls or decor items, to add a pop of color without overwhelming the space. The application of #040E94 must be measured and complemented with proper lighting conditions.

• Fashion

  In fashion, #040E94 can be utilized for creating elegant evening wear or statement accessories. When incorporated into clothing, the dark ultramarine provides a luxurious and refined feel, making it suitable for formal occasions and stylish everyday wear. Consider pairing it with lighter, complementary colors such as gold or silver to enhance its depth and create visually striking outfits. This color may be used for items like dresses, suits, scarves or even handbags.

Complementary color

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