Dark Blue

General Information about #0408B0

The hexadecimal color code #0408B0 represents a dark shade of blue. It is composed of 1.57% red, 3.14% green, and 69.02% blue. In the RGB color model, this color is created by mixing a small amount of red and green with a significant amount of blue. The color is often associated with feelings of trust, intelligence, and stability. In color psychology, dark blue is often used to represent professionalism and authority. It is a popular color for corporate branding, particularly in industries such as finance, technology, and healthcare. The low red and green values, combined with a very high blue value, positions it firmly within the blue color spectrum.

The color #0408B0, a very dark blue, presents significant accessibility challenges, primarily due to its low luminance. When used as a foreground color, it necessitates a very light background to ensure sufficient contrast for readability, especially for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. This dark blue shade will likely fall short of these recommendations against many common background colors, potentially making text difficult to read. When designing web pages or applications, it's crucial to use contrast checking tools to verify that the chosen color combination meets accessibility standards. Alternatives may involve using lighter shades of blue or pairing it with high-contrast colors like white or yellow to improve readability and overall user experience.

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Applications

• Financial Website Design

  This dark blue (#0408B0) can be used as a primary color for a financial institution's website to convey trust, security, and stability. The deep hue communicates reliability, while its boldness adds a touch of sophistication. It can be effectively paired with lighter shades of gray or white to create a professional and clean design. Complementary colors can be used sparingly to highlight key elements and calls to action.

• Interior Design Accent Wall

  In interior design, #0408B0 can be used as an accent wall color in a modern living room to create a focal point. The dark blue adds depth and richness to the space, while its cool tone provides a sense of calmness and serenity. It pairs well with neutral furniture and metallic accents, creating a sophisticated and inviting atmosphere. Consider using contrasting textures and patterns to add visual interest and prevent the space from feeling too monotone.

• Tech Company Branding

  For a tech company's branding, the color can be used in logos and marketing materials to convey innovation and intelligence. The shade of blue suggests a forward-thinking approach, while its sleekness adds a modern edge. The color is suitable for creating a sense of professionalism, making it ideal for representing software development and data analytics services.

Complementary color

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