Ultramarine
General Information about Ultramarine
The hex color #040897, also known as Ultramarine, is a deep and rich shade of blue. It resides in the blue color family and is characterized by its strong and intense hue. This color is often associated with depth, stability, and trustworthiness. In color psychology, blue is known to evoke feelings of calmness, serenity, and reliability. Ultramarine, being a darker shade, can also convey a sense of authority and professionalism. It is a popular choice in branding and design where these qualities are desired. The color's RGB values are R:4, G:8, B:151, indicating a high concentration of blue with minimal red and green components.
The hex color #040897, a deep ultramarine, presents considerable accessibility challenges, especially in web design. Its very low luminance makes it difficult to read text against a white or light background. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. This color falls far short of these recommendations when paired with typical background colors, potentially causing visual strain for users, particularly those with low vision or color blindness. To improve accessibility, consider using #040897 sparingly and always ensure sufficient contrast by pairing it with a very light color, such as white (#FFFFFF) or a pale yellow. Tools are available to measure color contrast ratios and ensure compliance with accessibility standards. Employing these tools is crucial when using such a dark hue to guarantee a positive user experience for everyone.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #040897 can be used as a header background color or for call-to-action buttons to create a sense of sophistication and trust. Due to its dark nature, it is best used with white or very light-colored text to ensure readability and accessibility. Consider using it sparingly to highlight specific elements and avoid overwhelming the user with too much dark color. It's suitable for websites related to finance, technology, or education where a professional and reliable image is desired.
Interior Design
In interior design, Ultramarine (#040897) can be used as an accent color in a room, such as for throw pillows, artwork, or a statement wall. It pairs well with neutral colors like gray, white, and beige to create a calming and sophisticated atmosphere. It's also effective in creating a nautical theme when combined with lighter blues and sandy tones. Ensure there is ample lighting to prevent the room from feeling too dark or gloomy. The color can also be used in smaller doses such as a vase or pot.
Fashion
In fashion, #040897 can be used for evening wear or formal attire, providing a touch of elegance and mystery. It can be paired with silver or gold accessories to create a luxurious look. As an accent, it can be used in smaller accessories such as handbags, shoes, or scarves. In makeup, it can be incorporated as an eyeshadow or eyeliner to create a dramatic effect. Because of the strong, vibrant blue, the user should be cautious when using the color in fashion to not cause visual strain or imbalance.