Science Blue

General Information

The hexadecimal color code #0369C7, commonly known as Science Blue, represents a specific point in the color spectrum. In the RGB (Red, Green, Blue) model, it is composed of 1.18% red, 41.18% green, and 78.04% blue. This combination results in a vivid and somewhat cool blue hue. The color is frequently used in digital design and branding because of its association with technology, innovation, and clarity. The Science Blue color falls under the category of blue colors, which are often linked to feelings of trust, security, and intelligence. Its precise shade and intensity make it a popular choice for creating a modern and professional look in websites, applications, and marketing materials. The color's luminance is 36%, and its saturation is 97%.

The color #0369C7, also known as Science Blue, presents some accessibility challenges, particularly for users with visual impairments. Its relatively low luminance contrast against white backgrounds may make text or interface elements difficult to read. According to WCAG guidelines, sufficient contrast is crucial for ensuring content is perceivable. For body text, a contrast ratio of at least 4.5:1 is recommended, while large text requires a ratio of 3:1. When using Science Blue, it's important to pair it with lighter colors for backgrounds or text to meet these contrast requirements. Tools are available to check contrast ratios and help designers choose appropriate color combinations. Additionally, avoid using color as the sole means of conveying information, as this can exclude users who are colorblind. Providing alternative visual cues, such as text labels or icons, ensures that everyone can understand the content. Careful consideration of these factors is essential for creating inclusive and accessible digital experiences.

Shades

Digital Color Formats

Alternative colors

Applications

• Web and App Design

  Science Blue (#0369C7) can be incorporated into website and app designs to create a sense of trust, reliability, and innovation. It can be used for primary buttons, links, and highlights to draw attention to key interactive elements. In data visualization, it can represent a category or series of data, providing a clear and distinct visual representation. The color works well in combination with white or light gray backgrounds, as well as complementary colors such as yellow or orange, to create a balanced and visually appealing user interface. However, it's crucial to ensure sufficient contrast between the blue and any text or icons to maintain accessibility for all users.

• Fashion and Apparel

  In the fashion industry, Science Blue (#0369C7) can be utilized to create a modern and sophisticated look. It's a versatile color that can be incorporated into various types of clothing, from casual wear to formal attire. It is often used in sportswear and activewear due to its association with energy and dynamism. Combining it with neutral colors like white, gray, or black creates a classic and timeless aesthetic. Accent colors such as silver, gold, or even a pop of orange can also be used to add visual interest and flair to any design. The color is suitable for both men's and women's clothing lines.

• Interior Design

  Science Blue (#0369C7) can serve as a striking accent color in interior design. It can be applied on walls, furniture, or decorative elements to add a touch of vibrancy to a room. The color works particularly well in modern and minimalist settings, where it can bring a sense of calm and sophistication. It can be combined with neutral colors such as white, gray, or beige to create a balanced and harmonious space. Using metallic accents, such as silver or chrome, can enhance the color and add a touch of luxury. In bedrooms, the color can promote relaxation and tranquility, while in living rooms, it can create a welcoming and inviting atmosphere.

Complementary color

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