Science Blue
General Information about #0368D3
The hexadecimal color code #0368D3, also known as Science Blue, is a vibrant and saturated shade of blue. In the RGB color model, it is composed of 1.18% red, 40.78% green, and 82.75% blue. When represented in the CMYK color model, it consists of 99% cyan, 51% magenta, 0% yellow, and 17% black. This color evokes feelings of trust, stability, and intelligence, making it a popular choice for branding and design in fields such as technology, science, and finance. Its bright and energetic nature can also add a touch of playfulness and creativity to a design, making it versatile for a wide range of applications.
The color #0368D3, also known as Science Blue, presents certain accessibility challenges, particularly concerning color contrast. When used as text against a white background, it may not meet the WCAG (Web Content Accessibility Guidelines) AA standards for contrast ratio. This is crucial for users with visual impairments who rely on sufficient contrast to distinguish text from the background. To improve accessibility, consider pairing #0368D3 with lighter text or adjusting the background to a darker shade to ensure a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. This ensures readability and usability for a wider audience, including those with low vision or color blindness. Additionally, avoid using color alone to convey important information; supplement it with text or other visual cues.
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Applications
Web Design
In web design, #0368D3 can serve as a primary color for buttons or links, conveying a sense of trust and reliability. It can also be used for highlighting important information or creating visually appealing charts and graphs. However, it's important to consider its contrast with the background to ensure readability. This hue works well within technological or scientific websites.
Fashion
Within the fashion industry, this color can be applied to a range of outfits, from casual jeans to elegant evening dresses. As an accent color, Science Blue can add a touch of sophistication and style to both spring and summer collections, either for clothing or as eye-catching accessory. The color's versatility makes it very attractive within the fashion industry.
Interior Design
Science Blue can be used as a bold statement color in interior design, either for walls or furniture. It creates a vibrant and uplifting environment, and is often combined with neutral colors like grey or white to create a contrast effect and make the blue stand out. Due to its stimulating properties, the color is most often used within office environments.