Endeavour

General Information about #0364B1

The color #0364B1, also known as Endeavour, is a dark shade of blue with a hex code that represents its unique combination of red, green, and blue light intensities. It is often associated with qualities such as trust, stability, and professionalism. In color psychology, blue is known to evoke feelings of calmness and security, making Endeavour a suitable choice for brands aiming to project reliability. This color belongs to the blue color family and exhibits characteristics of depth and sophistication. It's commonly used in corporate branding, web design, and various other creative fields. Understanding the nuances of color, like Endeavour, helps designers and artists make informed decisions that resonate with their target audience and effectively convey the intended message.

The hex color #0364B1, also known as Endeavour, presents some accessibility challenges, especially regarding color contrast. When used as a background color, it requires light text to ensure readability. According to WCAG guidelines, the contrast ratio between the text and background should be at least 4.5:1 for normal text and 3:1 for large text. This color may not meet these ratios with darker text shades. Designers should use color contrast checkers to verify compliance. Consider using a lighter tint of this color or a darker shade of text to enhance accessibility. Providing alternative color schemes can also help accommodate users with visual impairments. Testing with various color blindness simulators is essential to ensure that content remains understandable for all users. Adequate spacing and clear typography can further improve the overall accessibility of content using this color.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, #0364B1 is ideal for creating a professional and trustworthy appearance. It can be used for headers, navigation bars, and call-to-action buttons. The color evokes a sense of stability and reliability, making it well-suited for corporate websites, financial institutions, and educational platforms. When using this color, ensure that the surrounding elements complement its boldness. Combine it with neutral backgrounds and strategic white space to enhance visual appeal and maintain a clean, organized layout. Furthermore, consider the use of gradients and shadows to add depth and dimension to the design, making the overall user experience more engaging and intuitive.

• Fashion

  In the realm of fashion, #0364B1 can be incorporated into clothing and accessories to convey sophistication and confidence. It works well for formal wear, such as suits and dresses, as well as casual pieces like sweaters and scarves. When paired with complementary colors like beige or gray, it creates a balanced and elegant look. Additionally, this color can be used in athletic wear, providing a sense of energy and determination. Accessorizing with #0364B1, such as through handbags or jewelry, can add a pop of color to an otherwise neutral outfit, making a bold and stylish statement.

• Interior Design

  In interior design, #0364B1 can be used to create a calming and sophisticated atmosphere. It is suitable for accent walls, furniture upholstery, and decorative accessories. When used in living rooms or bedrooms, it can promote relaxation and tranquility. This color pairs well with natural materials like wood and stone, creating a harmonious and inviting space. In office environments, #0364B1 can enhance productivity and focus. Consider using it in combination with lighter shades to prevent the room from feeling too dark or overwhelming. Incorporating plants and soft lighting can further enhance the overall ambiance of the room.

Complementary color

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