Endeavour
About Endeavour (#0361B1)
The hex color code #0361B1, also known as Endeavour, represents a shade of blue in the RGB color model. It is composed of 1.18% red, 38.04% green, and 69.41% blue. This color is often associated with feelings of trust, stability, and calmness. In color psychology, blue is frequently linked to intellect, communication, and efficiency. It is a popular choice for corporate branding, websites, and marketing materials where these qualities are desired. The hexadecimal system provides a concise way to define colors for digital displays, making #0361B1 easily reproducible across various devices and platforms. Its specific combination of RGB values gives it a distinct appearance, differentiating it from other shades of blue and contributing to its unique aesthetic appeal.
The hex color #0361B1, also known as Endeavour, presents specific accessibility considerations for web development. Its relatively low luminance can pose challenges for users with visual impairments, particularly when used as a background color for text. To ensure readability, it's crucial to use a contrasting text color, such as white or a very light gray. Adhering to WCAG (Web Content Accessibility Guidelines) contrast ratio requirements is essential. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. Tools like contrast checkers can assist in verifying compliance. Moreover, avoid relying solely on color to convey important information; supplement with text labels or icons. When used for interactive elements, provide sufficient visual cues beyond color to indicate state changes, such as hover or focus states, ensuring usability for all users, including those with color blindness.
Shades
Digital Color Formats
Alternative colors
- #2979ff
A slightly lighter shade of blue that maintains a similar aesthetic while improving contrast against darker text.
- #004ba0
A deeper, more saturated blue that provides better visibility and stands out more effectively.
- #4682b4
A more neutral blue, offering a sophisticated alternative suitable for professional contexts.
Applications
Web Design and UI
In web design, #0361B1 can be employed to create a sense of trust and stability, often used in the headers or sidebars of corporate websites or financial platforms. Its calming nature is suitable for user interfaces where clarity and ease of navigation are key. In user interface design, Endeavour can be employed to highlight important action items like buttons, links, or notification badges. This color can be used as a background for data tables or to highlight individual cells, as well as a color of icons on a navigation bar. When employed judiciously, the color #0361B1 creates an organized and engaging experience for website visitors and application users alike.
Fashion and Beauty
In the realm of fashion, #0361B1 is an excellent option for garments like professional attire, suiting, shirts, or dresses, conveying a sense of sophistication and competence. It works well as a base color for a professional wardrobe. #0361B1 can be used as an accent color in accessories such as ties, scarves, or handbags, adding a pop of color to neutral outfits. Furthermore, in beauty and cosmetics, #0361B1 is an excellent option for eyeshadow, eyeliner, or nail polish, giving a unique pop of color that compliments skin and eye colors.
Interior design
Endeavour #0361B1 can create a professional and calming environment in interior design. It is suitable for an office, libraries, or study. When used in a living room, it can contribute to a modern and inviting space. It can be used as a wall paint, or as an accent color. In bedrooms, the color can be used to promote serenity.