Endeavour
General Information about Endeavour (#0357B0)
The color #0357B0, also known as Endeavour, is a deep, saturated blue that evokes feelings of trust, stability, and professionalism. In the RGB color model, it consists of 1.18% red, 34.12% green, and 69.02% blue. Its hexadecimal representation makes it easy to use in digital design and web development. Endeavour is often associated with corporate branding, technology companies, and government institutions due to its serious and reliable appearance. It’s a popular choice for creating a sense of confidence and authority. This color is perceived as calming and can promote a sense of security, making it suitable for applications where trust is paramount. Its depth and richness make it a versatile choice for both backgrounds and accent elements.
The hex color #0357B0, also known as Endeavour, presents some accessibility considerations for web developers. Its dark hue results in a low contrast ratio when paired with lighter text colors like white or light gray. To ensure readability and accessibility, it's advisable to use contrasting text colors, such as white or very light yellow. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. This color may require careful adjustment of text and background pairings to meet these standards. Additionally, consider providing alternative text descriptions for images or graphical elements that use this color, ensuring screen reader users can understand the content. Meaning should not be conveyed through color alone, and interactive elements should have sufficient contrast to be easily identifiable.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Endeavour (#0357B0) can serve as a primary color for headers, navigation bars, or call-to-action buttons to create a professional and trustworthy aesthetic. Its cool and calming nature makes it suitable for websites in the technology, finance, or healthcare sectors. When used thoughtfully, it can enhance user experience and brand recognition. It is often combined with white or light gray to achieve a clean and modern look. For example, a technology company may utilize this color for their website's main banner, complemented by white text to highlight key features and services, creating a cohesive and engaging design.
Interior Design
In interior design, Endeavour (#0357B0) can be used as an accent color for walls, furniture, or decor to create a serene and sophisticated atmosphere. Its deep blue hue brings a sense of tranquility and stability to a space. It pairs well with neutral colors like white, gray, and beige, as well as natural materials like wood and stone. This color is often used in bedrooms, living rooms, or offices to promote relaxation and focus. For example, painting an accent wall in Endeavour in a home office can create a calming and productive work environment.
Fashion
In fashion, Endeavour (#0357B0) can be incorporated into clothing, accessories, or footwear to add a touch of elegance and sophistication to an outfit. Its versatile hue complements a wide range of skin tones and can be paired with both casual and formal attire. This color is often used in professional settings, such as business suits or dresses, to convey confidence and trustworthiness. A stylish handbag or a pair of shoes in Endeavour can elevate a simple outfit and make a bold statement. This color can also be used for creating branding for a company, such as in logos and letterheads.