Venice Blue
General Information about Venice Blue (#035494)
The hex color #035494, also recognized as Venice Blue, is a dark and calming shade of blue. It belongs to the blue color family, which is often associated with depth, stability, and tranquility. In the RGB color model, #035494 is composed of 1.18% red, 32.94% green, and 58.04% blue. This combination creates a hue that is both sophisticated and inviting. Venice Blue is frequently used in contexts where trust and reliability are crucial, such as corporate branding, government websites, and financial institutions. This color evokes a sense of calmness, promoting a feeling of security and confidence in viewers. Additionally, it serves as a versatile background or accent color, harmonizing well with various design elements.
The hex color #035494, also known as Venice Blue, presents some accessibility challenges. Its dark hue results in a low contrast ratio against a white background, making it difficult for users with visual impairments to read text or distinguish elements. To improve accessibility, it's crucial to pair this color with lighter shades for text and interactive components. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text, as per WCAG guidelines. Consider using online contrast checkers to verify compliance. Moreover, avoid relying solely on color to convey information; supplement with text labels or icons to ensure inclusivity for colorblind users. This color can be effectively used on a dark background with light font color to improve the accessibility, but attention to contrast is paramount.
Shades
Digital Color Formats
Alternative colors
- #2980b9
A slightly lighter blue that offers better contrast against white backgrounds, improving readability.
- #3498db
A more saturated blue that can draw attention to key elements while remaining aesthetically pleasing.
- #0066cc
A deep blue color similar to Venice Blue but with increased brightness, suitable for highlighting important sections.
Applications
Web Design
Venice Blue, represented by the hex code #035494, is perfect for creating a serene and trustworthy atmosphere in web design. It can be used for website headers, navigation bars, and button backgrounds to convey professionalism and stability. Its association with depth and tranquility also makes it suitable for websites in the finance, healthcare, or technology sectors. The color can be combined with lighter blues and grays to maintain a clean and modern aesthetic, or contrasted with complementary colors like yellow for impactful call-to-action buttons.
Interior Design
In interior design, #035494 can be applied to walls in bedrooms or studies to promote relaxation and focus. It works well with neutral furniture and natural materials like wood and stone. Accent pieces in brighter colors, such as mustard yellow or coral, can be used to add visual interest and prevent the space from feeling too somber. This color is especially effective in creating a calming coastal theme when paired with light beige and white.
Fashion
In the fashion industry, Venice Blue can be used for clothing, accessories, and branding. This color is suitable for dresses, suits, or casual wear, providing a sophisticated and timeless look. To create eye-catching contrast, designers can pair Venice Blue items with neutral colors. Accessories such as handbags, belts, or shoes in Venice Blue can add a touch of elegance to any outfit. Using this hue in the brand identity and packaging of fashion brands helps convey a sense of reliability and style.