Endeavour
General Information about #0352B0
The hexadecimal color #0352B0, commonly referred to as Endeavour, is a dark shade of blue. In the RGB color model, it is composed of 1.18% red, 32.16% green, and 69.02% blue. The corresponding CMYK values are 98% cyan, 54% magenta, 0% yellow, and 31% black. This color is often associated with feelings of calmness, stability, and trustworthiness. It is frequently used in corporate branding and web design to convey a sense of professionalism and reliability. The color's darkness also implies a degree of seriousness and sophistication. Endeavour is a versatile color that can be used effectively in a variety of contexts, from website backgrounds to product packaging. Its relatively low saturation makes it easy to pair with other colors, allowing for flexible design options. It belongs to the blue color family.
The hex color #0352b0, also known as Endeavour, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it's crucial to ensure that any foreground text or interactive elements have sufficient contrast to meet WCAG guidelines. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text and graphical objects. Given its dark hue, lighter colors such as white, yellow, or light grays are suitable choices for foreground elements. Tools like WebAIM's Contrast Checker can be used to verify contrast ratios. It's also important to consider users with low vision or color blindness, who may struggle to distinguish between similar shades. Providing alternative visual cues, such as underlines or icons, can further enhance accessibility. Additionally, avoid relying solely on color to convey important information.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #0352B0 can be employed to create a sense of professionalism and trustworthiness. It's well-suited for websites in the finance, technology, or corporate sectors. As a primary color, it can be used for headings, buttons, and navigation menus. When combined with complementary colors like light yellow or orange, it can create a visually appealing and balanced design. However, it's important to use it sparingly to avoid overwhelming the user. Consider using it as an accent color against a neutral background for a more subtle effect. Ensure that the color scheme aligns with the brand identity and target audience. For example, an insurance company might leverage this color to project stability and reliability.
Interior Design
In interior design, #0352B0 can be used to evoke feelings of calmness and sophistication. It's often used in bedrooms, living rooms, or home offices. It pairs well with neutral colors like gray, beige, or white. Consider using it as an accent wall or for furniture upholstery. To create a more inviting atmosphere, incorporate warm lighting and natural textures like wood or wool. Avoid using it in small, enclosed spaces, as it can make them feel even smaller. Instead, use it in rooms with ample natural light and high ceilings. Accessorize with complementary colors like gold or silver to add a touch of elegance.
Fashion and Beauty
#0352B0 is a beautiful deep blue color that can be used for eye makeup, nail polish and clothing. This color radiates peace and calm, but can also be interpreted as corporate and serious. Because it is a dark shade, it is important to use lighter and/or brighter colors as a contrast. For example, in fashion, you can combine it with a bright yellow. The same can be done with make-up: use the dark blue eyeshadow in combination with a bright lipstick. The Endeavour blue can be used in all seasons, but is most commonly used in autumn and winter.