Endeavour
General Information about #03519D (Endeavour)
The hexadecimal color #03519D, commonly referred to as Endeavour, is a dark shade of blue. It's composed of 1.18% red, 31.76% green, and 61.57% blue. In the RGB color space, it's represented as RGB(3, 81, 157). In the CMYK color space, its components are C:0.98, M:0.48, Y:0.00, K:0.38. Endeavour is often associated with feelings of stability, trust, and professionalism, making it a popular choice for corporate branding and web design. This color can be found across diverse industries, from finance and technology to healthcare and education. Its versatility lies in its ability to convey both authority and approachability. The color name 'Endeavour' evokes a sense of ambition and determination, further enhancing its appeal. The blue color also promotes relaxation.
The hex color #03519D, also known as Endeavour, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it necessitates light-colored text to ensure readability. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text, as per WCAG guidelines. This dark blue hue may not provide sufficient contrast with darker shades, potentially causing visual strain for users, especially those with visual impairments. To improve accessibility, consider using lighter shades of text, employing thicker fonts, or adding a background overlay to enhance contrast. Testing with accessibility tools is crucial to validate sufficient contrast and ensure inclusivity for all users. Furthermore, avoid using this color as the sole indicator for interactive elements like links or buttons; supplement it with other visual cues like underlines or icons.
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Applications
Website Headers and Navigation
Endeavour (#03519D) can be effectively used in website headers and navigation bars to create a professional and trustworthy brand image. Its deep blue hue evokes feelings of stability and reliability, making it ideal for businesses in finance, technology, or consulting. When paired with a clean, minimalist design, this color can help establish a strong visual identity and enhance user experience by providing a clear and intuitive navigation system. It's important to ensure sufficient contrast with text and other elements to maintain accessibility.
Interior Design Accent
In interior design, Endeavour can be used as an accent color in living rooms or bedrooms to create a calming and sophisticated atmosphere. It works well on walls, furniture, or decorative accessories like cushions and curtains. The color can be paired with neutral tones such as gray or beige to balance its intensity and create a harmonious space. Consider the lighting conditions of the room when using this color, as it may appear darker in low-light environments. Using the color in wall art can create a subtle eye-catcher.
Fashion Design
In fashion, Endeavour can be used for elegant dresses, professional suits, or stylish outerwear. The color is versatile and can be paired with various accessories to create different looks, ranging from classic to modern. It is often chosen for formal events or business settings where a refined and polished appearance is desired. The color is also suitable for handbags, scarfs and hats.