Cobalt
General Information about Cobalt (#034AC7)
The hex color #034AC7, often referred to as Cobalt, is a deep shade of blue within the blue color family. It is characterized by its strong, vibrant, and somewhat intense nature. In the RGB color model, it consists of 1.18% red, 29.02% green, and 78.04% blue. This combination results in a color that evokes feelings of trust, stability, and intelligence. Cobalt is frequently associated with technology, innovation, and the sea, giving it a versatile range of applications. Its prominence in design and branding is often attributed to its ability to communicate both strength and sophistication. Its hex code #034AC7 makes it easy to replicate and use consistently across different platforms and media, solidifying its place as a valuable color in the designer's toolkit.
The hex color #034AC7, also known as Cobalt, presents significant accessibility challenges, especially in web design. Its low lightness value (dark hue) necessitates careful consideration of color contrast. When used as a background color, it requires very light text to ensure readability. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text, as per WCAG guidelines. Insufficient contrast can make content difficult or impossible to read for users with visual impairments, including those with low vision or color blindness. Avoid pairing this color with other dark colors, as this further reduces contrast. Tools like contrast checkers can help evaluate the suitability of color combinations. Using a slightly lighter shade of Cobalt or a significantly lighter text color can improve accessibility. Ensure interactive elements such as buttons or links have sufficient visual cues beyond color alone.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Cobalt, with its striking depth, makes a bold statement in web design. Imagine using it for a website's hero section, immediately grabbing the visitor's attention. It's particularly effective for tech companies or creative agencies wanting to convey innovation and trustworthiness. However, due to its darkness, it should be paired with light, high-contrast text for readability. Consider using it as an accent color rather than the primary background to avoid overwhelming the user. Use it judiciously in navigation menus or call-to-action buttons to draw the eye. Its intensity is best suited for designs aiming for a modern and sophisticated aesthetic. Its boldness can also be used to create a strong and memorable brand identity.
Interior Design
In interior design, Cobalt can serve as a powerful accent color. Think of a feature wall in a living room, adding a touch of drama and sophistication. It works exceptionally well when contrasted with neutral colors like white, gray, or beige, creating a balanced and visually appealing space. Cobalt accents can also be incorporated through furniture, such as a striking sofa or a set of chairs. Consider using cobalt-colored accessories, such as vases, cushions, or artwork, to add pops of color without overwhelming the room. Its deep hue brings a sense of depth and richness, making it ideal for creating a luxurious and inviting atmosphere.
Fashion
Cobalt is frequently used in fashion to create bold and striking looks. Consider a cobalt blue dress that exudes confidence and sophistication. It can also be used as an accent color in accessories such as handbags, scarves, or shoes, adding a pop of color to an outfit. Cobalt blue works particularly well with neutral colors like black, white, and gray, but can also be paired with complementary colors such as yellow or orange for a more vibrant look. Its use in fashion is known for its ability to convey a sense of modernity and elegance, as well as its versatility in matching with different styles and occasions.