Persian Blue

About Persian Blue

The color #0339D3, commonly known as Persian Blue, is a deep and vibrant shade of blue that evokes feelings of serenity, trust, and authority. It is composed of very little red and green, with a dominant blue component, making it a strong and pure blue hue. Persian Blue is often associated with royalty, intelligence, and stability. In color psychology, blue is known to promote feelings of calmness and tranquility. This particular shade of blue is often used in branding and design to convey a sense of trustworthiness and professionalism. The name 'Persian Blue' likely originates from the historical use of lapis lazuli, a semi-precious stone from Persia (modern-day Iran), which was used to create a similar deep blue pigment. The color's richness and depth make it a popular choice for various applications, from digital design to physical products.

The hex color #0339D3, also known as Persian Blue, presents some accessibility challenges, particularly concerning color contrast. When used as a foreground color for text, it requires careful consideration of the background color to ensure readability. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments. To meet the minimum contrast ratio of 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt regular), it's advisable to pair #0339D3 with very light colors. Darker shades should be avoided in backgrounds as they will render text illegible. In user interface design, using this color for interactive elements like buttons or links necessitates clear visual cues beyond just color, such as underlines or borders, to aid users who may not perceive the color difference. Thorough testing with accessibility tools is essential to ensure compliance and inclusivity.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design Accents

  In web design, Persian Blue can serve as a striking accent color to draw attention to specific elements, such as call-to-action buttons or important links. Given its intensity, it's best used sparingly to avoid overwhelming the user. It can also be incorporated into website branding to convey a sense of trust, stability, and innovation. However, accessibility should always be a primary consideration when using such a vibrant hue. Employing it within a balanced color palette can create a visually appealing and user-friendly interface. Consider using it alongside neutral tones to maintain readability and a sense of calm.

• Interior Design Accent

  In interior design, Persian Blue can be used as a bold statement color in a room. It works particularly well in modern or eclectic spaces. For example, an accent wall painted in Persian Blue can add depth and character to a living room or bedroom. This color can also be incorporated through furniture, such as a velvet sofa or decorative pillows. When using Persian Blue in interiors, it's important to balance it with lighter, neutral tones to prevent the space from feeling too dark or overwhelming. Consider pairing it with whites, creams, or light grays to create a harmonious and inviting atmosphere.

• Fashion Accents

  In fashion, Persian Blue can be used as a statement color, perfect for evening wear or accessories. Imagine a flowing Persian Blue gown making a bold statement at a gala, or a chic handbag adding a pop of color to a neutral outfit. This hue can also be incorporated into casual wear, such as a stylish blouse or a pair of eye-catching sneakers. The key is to use Persian Blue strategically to create visual interest and to complement other colors in the ensemble. When pairing it with other colors, consider using complementary shades like oranges or yellows for a vibrant contrast, or neutral tones like gray or beige for a more subdued look.

Complementary color

Buttons