Blue Whale
General Information about #033647
The hex color #033647, commonly referred to as Blue Whale, is a dark, muted shade of blue-green. It belongs to the cyan-blue color family. In the RGB color model, it is composed of 1.18% red, 21.18% green, and 27.84% blue. Its CMYK values are 96% cyan, 24% magenta, 0% yellow, and 72% black. This color is often associated with feelings of calmness, stability, and trustworthiness. Due to its dark nature, it's typically used as an accent color or paired with lighter shades to create contrast. In branding, it can convey professionalism and reliability, making it suitable for corporate identities. The color name "Blue Whale" suggests a connection to the ocean, further reinforcing the feelings of tranquility and depth associated with this hue. It is a popular choice among designers looking for a sophisticated, understated color with a touch of elegance.
The hex color #033647, also known as Blue Whale, presents certain accessibility challenges, particularly when used as a background or text color. Its low luminance value signifies a dark color, requiring careful consideration of contrast ratios against foreground elements. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments to perceive content effectively. When used for text, pairing #033647 with light colors like #FFFFFF or #F0F0F0 is essential to meet minimum contrast requirements (4.5:1 for normal text and 3:1 for large text). Conversely, using dark text on a #033647 background is strongly discouraged due to poor readability. For interactive elements such as buttons or links, ensuring sufficient contrast not only for the default state but also for hover and focus states is paramount for usability. In UI design, consider alternative color combinations or using #033647 sparingly, perhaps as an accent color, to maintain optimal accessibility. Implementing accessibility testing tools during development helps identify and rectify potential contrast issues early on, promoting inclusivity and enhancing user experience for all individuals.
Shades
Digital Color Formats
Alternative colors
- #235a6b
A slightly lighter shade offers better contrast while maintaining a similar aesthetic.
- #033040
A desaturated version can be easier on the eyes when used extensively.
- #022430
A darker variant can provide stronger emphasis when needed, however, must be carefully evaluated against accessibility requirements.
Applications
Web Design and UI
In web design, #033647 can create a professional and trustworthy atmosphere. It's suitable for backgrounds, headers, or accents, especially for businesses in finance, technology, or consulting. Combining it with light text and clean typography can result in an elegant and modern website. Furthermore, it works well when paired with other shades of blue or complementary colors like orange to create a balanced and visually appealing user interface. In mobile app development, this color can be used to create a sophisticated look for navigation bars or interactive elements. Be mindful of contrast ratios when using it for text or smaller UI components.
Interior Design and Fashion
In interior design, #033647 can bring a sense of calmness and sophistication to a room. It works well as a wall color in bedrooms or living rooms, particularly when paired with lighter furniture and accents. The color creates a cozy and inviting atmosphere, making it suitable for spaces designed for relaxation. In fashion, #033647 can be used in clothing and accessories to add a touch of elegance and mystery. It's suitable for evening wear, formal attire, or statement pieces. Pairing it with metallic accents or neutral colors enhances its appeal.
Branding and Marketing
Blue Whale is a good choice for branding where trustworthiness and stability are key. Logos, stationery, and marketing materials can benefit from this color to communicate a reliable image to customers. It suits industries like banking, insurance, and government services. When designing marketing material such as flyers and business cards, using this color as a subtle background can impart the idea of quality and professionalism. Using different shades of the color with gradients adds a modern touch to the design.