Smalt
General Information about Smalt
The hex color code #033298, commonly referred to as Smalt, is a deep, saturated blue hue. In the RGB color model, it is composed of 1.18% red, 20.39% green, and 59.61% blue. This color is often associated with feelings of trust, stability, and intelligence, making it a popular choice for branding in various industries. Smalt's depth and richness make it suitable for creating a sense of sophistication and authority. Historically, Smalt refers to a blue pigment made by grinding cobalt glass. Today, the digital representation allows for consistent application across various mediums, from web design to print media. Its unique composition distinguishes it from other blues, offering a distinctive visual appeal.
The color #033298, also known as Smalt, presents some accessibility challenges, especially when used as a text color on a white background. Its low lightness value (approximately 12%) results in a low contrast ratio. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text to meet AA compliance. Smalt falls short of these recommendations, making it difficult for users with visual impairments to read text rendered in this color. To improve accessibility, consider using a lighter background color or pairing Smalt with a significantly lighter text color, such as white or a very pale yellow. Alternatively, avoid using Smalt for critical text elements altogether, and reserve it for decorative elements where readability is less crucial. Tools like contrast checkers can assist in determining the contrast ratio and selecting appropriate color combinations.
Shades
Digital Color Formats
Alternative colors
- #2e5cb8
A slightly lighter blue provides better contrast while retaining a similar aesthetic.
- #0050b3
A more vibrant blue can draw attention while still offering a deep hue.
- #333333
A dark gray can be used as a neutral alternative to ensure readability, particularly in text-heavy designs, and offers better contrast on white backgrounds.
Applications
Web Design
In web design, Smalt (#033298) can be used for header backgrounds or as an accent color for buttons and icons. Its deep, rich hue conveys a sense of professionalism and stability. However, due to its low contrast, it's best used sparingly for text or interactive elements. Consider pairing it with lighter shades of blue or white to ensure readability and accessibility. For example, a website for a financial institution could use Smalt for its navigation bar and headlines, complemented by white text and light gray backgrounds. This color evokes trust and reliability, reinforcing the brand's image.
Fashion
In fashion, Smalt can be incorporated into elegant evening wear or sophisticated business attire. Its deep blue hue creates a sense of confidence and refinement. Consider using it for accessories like scarves or handbags to add a pop of color to a neutral outfit. A Smalt-colored blazer paired with gray trousers and a white blouse creates a polished and professional look. The color can also be used in knitwear or outerwear, providing warmth and style during colder months. The versatility of Smalt makes it a valuable addition to any wardrobe.
Beauty
Smalt can be used in the beauty industry in branding for skincare or cosmetic products, particularly those emphasizing natural or marine-based ingredients. The color evokes a sense of purity and sophistication. Smalt can also be used as an eyeshadow or eyeliner to create a striking and elegant look. When used as an accent color in product packaging, it can convey a premium feel and stand out on store shelves. Consider pairing it with silver or gold accents to enhance its luxurious appeal. The color's calming effect also makes it suitable for spa settings and relaxation products.