Persian Blue

General Information about Persian Blue

Persian Blue, with the hex code #0327C7, is a deep, vibrant shade of blue known for its association with royalty, trust, and stability. It is often used in branding and design to convey a sense of reliability and confidence. In color psychology, blue is often associated with calmness and serenity, making it a popular choice for businesses in the finance, healthcare, and technology sectors. The color's intensity can evoke feelings of energy and dynamism, while its depth can communicate sophistication and intelligence. The name 'Persian Blue' is derived from the historical use of this color in Persian art and ceramics, where it held cultural significance. In digital design, Persian Blue can be used to create visually striking interfaces and graphics, but it's important to consider its impact on accessibility and readability.

The color #0327C7, or Persian Blue, presents significant accessibility challenges due to its low luminance. When used as text on a white background, or vice versa, it fails to meet WCAG (Web Content Accessibility Guidelines) AA standards for contrast ratio. This means users with visual impairments, such as low vision or color blindness, may struggle to read the text. To improve accessibility, consider using a lighter shade of blue or pairing it with a very light color to ensure sufficient contrast. Tools like contrast checkers can help determine if the color combination meets accessibility standards. Additionally, avoid using this color alone to convey important information, as users with color blindness may not be able to perceive it correctly. Providing alternative cues, such as text labels or icons, can ensure that information is accessible to all users. Always prioritize inclusivity by choosing color combinations that are both visually appealing and accessible to everyone.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Development

  In web development, Persian Blue can be used as a vibrant highlight color for interactive elements such as buttons or links. However, careful consideration should be given to its contrast ratio with surrounding text and background colors to ensure accessibility. It can also be incorporated into website branding to create a sense of trust and reliability. In user interface design, Persian Blue can be used sparingly to draw attention to key features or actions, guiding users through the interface intuitively. Furthermore, it is suitable to add it to the header of a website.

• Interior Design and Fashion

  In interior design, Persian Blue can be used as an accent color to add a pop of vibrancy to a room. It pairs well with neutral colors like white, gray, and beige, creating a sophisticated and calming atmosphere. Consider using it for accent walls, throw pillows, or decorative accessories to inject personality into a space. In fashion, Persian Blue can be used in clothing, accessories, or shoes. The color adds a pop of color and makes the whole outfit a nice contrast. Combine it with neutrals for a sophisticated look, or with brighter colors for a bolder statement.

• Beauty

  In the beauty industry, Persian Blue can be used for nail polish and eyeshadow. Especially for eyeshadow a color like this can highlight the eye. A darker shade of blue on the other hand can be used for eyeliner, which adds a touch of elegance to your everyday or party make up. For nail polish, you can choose different shades of blue and combine it with some nail jewelry to make your nails even more beautiful.

Complementary color

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