Dark Blue
General Information about #0321D3
The hex color code #0321D3 represents a dark shade of blue. It is composed of 1.18% red, 12.94% green, and 82.75% blue. In the RGB color model, this translates to 3 red, 33 green, and 211 blue. It has a hue angle of 228.6 degrees, a saturation of 97.37%, and a lightness of 42.9%. The color is perceived as a deep, intense blue, evoking feelings of calmness, stability, and trust. It's often associated with concepts like knowledge, power, and integrity. In color psychology, dark blue is frequently used to represent corporate identities and brands seeking to convey professionalism and reliability. Its depth also gives it a sense of importance and formality.
The hex color #0321D3, a dark blue, presents significant accessibility challenges, especially in web design. Its low luminance value means it offers poor contrast against light backgrounds, making text or interactive elements difficult to read for users with visual impairments. To ensure inclusivity, it's crucial to pair this color with light shades that provide a luminance contrast ratio meeting WCAG guidelines (ideally 4.5:1 for normal text and 3:1 for large text). Avoid using #0321D3 for essential information or interactive components unless accompanied by a high-contrast alternative. Using tools to simulate color blindness can further help in evaluating accessibility. The color's darkness might also be problematic for users with photosensitivity, potentially triggering discomfort or even seizures in rare cases. Thoughtful consideration and testing are essential when incorporating such a deep shade into any design.
Shades
Digital Color Formats
Alternative colors
A slightly lighter blue that provides better contrast on white backgrounds, making it more accessible for users with visual impairments.
A more vibrant blue that can draw attention without sacrificing readability.
A desaturated blue that works well for backgrounds and less important information with sufficient contrast.
Applications
Web Design
In web design, this color can be used for creating a sense of depth and sophistication, such as in headers, navigation bars, or accents. However, due to its low contrast, it's vital to ensure the accompanying text or elements are highly visible, usually through the use of a light color. It is suitable for interactive elements like buttons or links only if properly contrasted. The color evokes feelings of trust, intelligence and safety, making it effective for financial or health websites. Combining it with lighter shades of blue or complementary colors can create a visually appealing and balanced design.
Beauty and Cosmetics
In the beauty industry, this shade can represent bold and striking looks. It is perfect for eye makeup, such as eyeliner or eyeshadow, for individuals wanting a deep, captivating appearance. It can also be incorporated into nail polish designs. Its usage can be complemented with silver or white for a standout look. However, it's important to consider individual skin tones when using such a color to ensure the desired aesthetic outcome. Given its boldness, it can be used as an accent color to draw attention to certain features.
Interior Design
In interior design, dark blue is a bold choice. It can be used as the main wall color in a room to create an intimate and dramatic atmosphere or as an accent color in furniture or decorations. The color works well in spaces where rest and relaxation are desired, such as bedrooms and libraries. It can be paired with lighter shades of blue, white or neutral tones to balance the room's darkness. Consider the size of the room and natural light when using dark blue, as it can make smaller spaces feel smaller. This shade is often associated with tranquility and sophistication.