Downriver
General Information about #031E5A
The hex color #031E5A, often referred to as 'Downriver', is a dark, muted shade of blue. In the RGB color model, it consists of 1.18% red, 11.76% green, and 35.29% blue. It falls into the category of cool colors and possesses a relatively low saturation, giving it a subdued appearance. Colors like this are frequently associated with stability, depth, and tranquility. In design contexts, its darkness means it is best used strategically, typically as an accent or background color where it can be contrasted with lighter elements to ensure readability and visual clarity. Its hexadecimal nature makes it a common choice in web design and digital graphics where precision in color representation is necessary.
The hex color #031E5A, also known as Downriver, presents several accessibility considerations. Its low luminance value (very dark) means it requires careful attention to contrast ratios, especially in text and user interface elements. According to WCAG guidelines, text using this color should be paired with very light backgrounds to ensure sufficient contrast (at least 4.5:1 for normal text and 3:1 for large text). Using it as a background color necessitates light-colored foreground elements. It is not advisable to use this color for small icons or intricate details, as these may become indistinguishable. Also, users with low vision might struggle to perceive elements using this color against similarly dark backgrounds. Ensure that important visual information is not conveyed solely through color, providing alternative cues like text labels or symbols. Proper contrast testing tools should be employed during design to confirm accessibility compliance.
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Applications
Web Design
In web design, #031E5A can be effectively used for website headers or navigation bars to create a sense of sophistication and depth. It can also be applied as an accent color for buttons or call-to-action elements when paired with lighter, contrasting colors to ensure they stand out. Furthermore, for websites related to technology or finance, this color can evoke trust and professionalism, making it a suitable choice for establishing a brand identity. Its dark nature needs to be balanced with ample white space and strategic use of brighter hues to prevent the design from feeling too heavy or overwhelming.
Interior Design
In interior design, #031E5A can be used as a sophisticated accent color in rooms with natural light. Consider using it on a feature wall in a living room or bedroom to create a focal point, or incorporate it into decorative elements such as throw pillows or curtains. This deep blue can also be effective in studies or home offices, promoting a sense of calm and focus. Balance it with lighter colors like cream or beige to keep the space from feeling too dark and enclosed. Metallic accents, like gold or brass, can complement this color to add a touch of luxury.
Fashion
In fashion, #031E5A can be used for creating elegant and formal wear. This color works especially well for evening gowns, suits, or outerwear. Pair it with neutral colors like gray, black, or white for a classic look, or add pops of brighter colors like red or gold for a more daring style. This deep blue also makes a great color for accessories like handbags or shoes, adding a touch of sophistication to any outfit. The color is suitable for silk, velvet or wool.