Ultramarine

General Information about Ultramarine

The color #031595, also known as Ultramarine, is a deep and intense shade of blue. It belongs to the blue color family, known for its associations with tranquility, stability, and depth. In the RGB color model, it is composed of 1.18% red, 8.24% green, and 58.43% blue. This particular shade exudes a sense of sophistication and can often be associated with trust and authority. It is often used in contexts where conveying professionalism or reliability is important. Its rich hue makes it suitable for various design applications, ranging from web design to branding, provided it's used thoughtfully to ensure readability and accessibility.

The color #031595, a deep shade of Ultramarine, presents significant accessibility challenges, particularly concerning color contrast. When used as text against a white background, it fails to meet WCAG (Web Content Accessibility Guidelines) standards for sufficient contrast, potentially making content difficult to read for users with visual impairments. To improve accessibility, consider pairing it with a much lighter color for text or using it sparingly for decorative elements. A lighter tint of yellow or gold might offer improved contrast. Ensure that interactive elements using this color, such as buttons or links, have clear visual cues beyond just color to indicate their functionality. Providing alternative styling options for users to customize the color scheme can also enhance accessibility.

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Alternative colors

Applications

• Web Design

  Ultramarine, with its depth and richness, is perfectly suited for creating a sense of sophistication and luxury in web design. It can be used for website headers, call-to-action buttons, or as an accent color to draw attention to important elements. However, due to its darkness, it should be paired carefully with lighter colors to ensure readability and accessibility. This color works well for finance, technology, and high-end retail websites, where trust and elegance are crucial.

• Fashion

  In the fashion industry, Ultramarine can be used to evoke a sense of royalty and sophistication. It is often seen in evening gowns, suits, and accessories, adding a touch of class to any outfit. Ultramarine is a bold choice and looks best on individuals with cool undertones. It's often paired with silver or white accents to create a striking contrast. The color is most suitable for formal events or when one wants to create a lasting impression.

• Interior Design

  In interior design, Ultramarine can be used to create a dramatic and calming effect. It works well in bedrooms or living rooms, especially when paired with neutral colors like white, gray, or beige. Ultramarine is an excellent choice for accent walls, furniture, or decorative accessories, bringing a touch of luxury and sophistication to the space. Consider using it in combination with metallic accents for an extra touch of elegance. The boldness can easily become overwhelming so it is best used as an accent color rather than the primary color.

Complementary color

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