Ultramarine
About Ultramarine
Ultramarine, represented by the hexadecimal color code #031098, is a deep, intense shade of blue. It derives its name from the Latin 'ultramarinus,' meaning 'beyond the sea,' as it was originally imported from mines in Afghanistan by sea. In art history, ultramarine was highly prized as a pigment, often more expensive than gold, and reserved for the most important figures in paintings, such as the Virgin Mary. Chemically, the modern pigment is a complex sodium aluminosilicate with sulfur. This particular shade of blue evokes feelings of depth, stability, and sophistication. It can be used to convey a sense of trust and authority. The color #031098 has a low saturation and a strong blue hue, making it suitable for backgrounds or accent colors.
The color #031098, a deep ultramarine, presents significant accessibility challenges, especially concerning text legibility. When using this color as a background, ensure that the text displayed on top has sufficient contrast. A light color, such as white or a very pale yellow, is generally recommended to achieve a contrast ratio that meets WCAG (Web Content Accessibility Guidelines) standards. These guidelines suggest a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Tools are available to check the contrast ratio between foreground and background colors. Avoid using #031098 for small text or essential interactive elements without careful consideration of contrast. Furthermore, provide alternative visual cues for users with color vision deficiencies, such as underlines or icons, to ensure information is conveyed effectively. Consider offering a high-contrast mode or allowing users to customize the color scheme to suit their individual needs.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design
Ultramarine, with its inherent depth and richness, makes an excellent choice for website headers and navigation bars, instantly conveying a sense of professionalism and sophistication. It pairs beautifully with clean, minimalist designs, offering a striking visual anchor. In branding, #031098 communicates trustworthiness and stability, making it ideal for financial institutions or tech companies. Moreover, its association with the ocean and sky lends itself well to travel or environmental organizations, evoking feelings of serenity and vastness. When used in call-to-action buttons, ensure sufficient contrast with the background to maintain accessibility and draw the user's attention effectively.
Fashion Design
In the realm of fashion, ultramarine shines as a versatile hue suitable for both statement pieces and subtle accents. A flowing ultramarine gown exudes elegance and drama, while a simple scarf or handbag in this color can elevate an outfit with a touch of sophistication. It complements a wide range of skin tones and pairs well with neutrals like beige and gray, as well as bolder colors like gold and crimson. This shade is perfect for creating a chic and memorable look, whether for everyday wear or special occasions. Consider its use for eye-catching accessories or as a bold color for a professional wardrobe.
Interior Design
For interior spaces, ultramarine serves as a powerful accent color, capable of transforming a room with its depth and intensity. It works beautifully as an accent wall in a living room or bedroom, creating a focal point that draws the eye and adds a touch of drama. It also pairs well with natural materials like wood and stone, creating a sense of harmony and balance. Accents such as throw pillows, curtains, or artwork in this shade can introduce a pop of color to a neutral space. Consider its application in studies or libraries, where it can foster a sense of contemplation and focus.