Ultramarine
General Information about Ultramarine
The color #030b95, commonly known as Ultramarine, is a deep shade of blue that evokes feelings of calmness, trust, and authority. It belongs to the blue color family and is often associated with stability and wisdom. In the RGB color model, it consists of 1.18% red, 4.31% green, and 58.82% blue. Its corresponding values in other color models are approximately 95% cyan, 93% magenta, 0% yellow, and 41% black in the CMYK model, and a hue of 234.7 degrees, a saturation of 96.6%, and a lightness of 30% in the HSL model. Ultramarine is a versatile color that can be used in various design applications to convey a sense of depth and seriousness.
The hex color #030b95, a deep ultramarine, presents significant accessibility challenges, especially when used as text against a white background. Its low luminance value means it has very low contrast, failing WCAG standards for normal text. To improve accessibility, pair it with lighter colors like white, yellow, or light gray for sufficient contrast. Using it for interactive elements like buttons or links requires careful consideration. Ensure the contrast ratio is at least 4.5:1 for normal text and 3:1 for large text. Also, consider providing alternative cues, like icons or text decorations, alongside color to cater to users with color vision deficiencies. Avoid using it as the sole means of conveying crucial information. Proper testing with accessibility tools is essential to confirm compliance with accessibility guidelines.
Shades
Digital Color Formats
Alternative colors
- #4169e1
A lighter shade of blue that provides better contrast and visibility while maintaining a similar aesthetic.
- #808080
A neutral gray that complements the dark blue and offers good readability for text.
- #008080
A vibrant teal that can be used as an accent color to create visual interest without compromising accessibility.
Applications
Web Design Accents
In web design, this color can be used sparingly for headers or accents where a sophisticated and serious tone is desired. Due to its darkness, it's best paired with light backgrounds to ensure readability. Consider using it for navigation menus or as a background for a hero section on a website. Its depth evokes feelings of trust and stability, making it suitable for financial or governmental websites. However, it's crucial to use it strategically and balance it with lighter elements to prevent the design from feeling too heavy or inaccessible.
Interior Design Accents
In interior design, Ultramarine can be incorporated as an accent wall color in a study or library to create a sense of depth and sophistication. It also works well in smaller doses, such as in throw pillows, rugs, or artwork, to add a pop of color without overwhelming the space. When using it in larger areas, balance it with lighter furniture and accessories to maintain a sense of openness and avoid making the room feel too dark or cramped. The color pairs well with natural wood tones and metallic accents.
Fashion Design Elements
In fashion, Ultramarine can be used in evening wear or formal attire to convey elegance and sophistication. It's also a popular choice for accessories like handbags or scarves, adding a touch of color to a neutral outfit. When incorporating it into clothing, consider the fabric and its texture, as the color can appear differently on various materials. It pairs well with silver or gold jewelry and can be styled with neutral colors like black, white, or gray for a classic look. It can also be used as a contrast color with white.