Ultramarine
General Information about Ultramarine
The hex color #030498, also known as Ultramarine, is a deep, saturated blue hue that evokes feelings of tranquility, depth, and sophistication. It belongs to the blue color family and is characterized by its strong presence and rich tone. In the RGB (Red, Green, Blue) color model, #030498 consists of 1.18% red, 1.57% green, and 59.61% blue. This composition gives it a dominant blue characteristic. In the CMYK (Cyan, Magenta, Yellow, Black) color model, it is composed of 98% cyan, 97% magenta, 0% yellow, and 40% black. Ultramarine is often associated with the sea, sky, and elements of nature. It is used to create a sense of calmness and serenity, making it popular in designs that aim to convey trust, stability, and reliability. Because of its dark nature, it should be used carefully for text and backgrounds.
The hex color #030498, also known as Ultramarine, presents some accessibility challenges, particularly regarding contrast. When used as a background color, it is crucial to select text colors that offer sufficient contrast to ensure readability for users with visual impairments. According to WCAG (Web Content Accessibility Guidelines), the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. White (#FFFFFF) or very light gray text colors are often suitable choices against #030498 to meet these contrast requirements. Conversely, using darker text colors can render the text illegible. Also, avoid using this color for elements where users need to distinguish fine details, as the low luminance can make it difficult to discern shapes and edges. Providing alternative color schemes or allowing users to customize the color palette can further enhance accessibility.
Shades
Digital Color Formats
Alternative colors
A lighter shade of blue that offers better readability and contrast, while still maintaining a similar aesthetic feel.
A more vibrant blue that can be used to draw attention to specific elements, providing a visually stimulating alternative.
A dark shade of blue that offers a sophisticated feel.
Applications
Interior Design
Ultramarine (#030498) can be used to create a sophisticated and calming atmosphere. It works well in bedrooms and living rooms, especially when paired with lighter neutral tones like beige or light gray. The color can be incorporated through wall paint, furniture upholstery, or decorative accessories such as throw pillows and artwork. Additionally, it can be used as an accent color in larger spaces to add depth and visual interest. To avoid overwhelming the space, it's best to balance the dark hue with ample natural light and lighter-colored elements. Consider using metallic accents like gold or brass to enhance the richness of the color.
Web Development
Ultramarine (#030498) is an excellent choice for designing websites and applications where trust and reliability are paramount. It is often used in the financial, healthcare, and educational sectors to convey a sense of security and professionalism. The color can be applied to headers, navigation bars, and call-to-action buttons to create a consistent and recognizable brand identity. When used in web design, it's important to ensure that the color contrasts sufficiently with text and other visual elements to meet accessibility standards. Pairing it with complementary colors or lighter shades can enhance the overall user experience. The color is also suitable for backgrounds, providing a calming visual effect, particularly for content-heavy interfaces.
Fashion
The color ultramarine (#030498) can be incorporated into fashion to create a striking and elegant look. It is suitable for both casual and formal wear, adding a touch of sophistication to any outfit. The color can be used for dresses, suits, and outerwear, as well as accessories such as scarves, handbags, and shoes. When styling ultramarine, it is important to consider the skin tone and hair color of the individual. It generally complements fair skin tones and dark hair colors. The color pairs well with neutrals such as white, black, and gray, as well as other blues and purples. Accessorizing with metallic elements like silver or gold can enhance the overall look. This color is a classic choice.