Endeavour
General Information
The hexadecimal color #0267B2, also known as Endeavour, is a deep, slightly desaturated blue. It belongs to the blue color family, often associated with stability, trust, and intelligence. In the RGB color model, it is composed of 0.78% red, 40.39% green, and 69.8% blue. The corresponding CMYK values are 99% cyan, 42% magenta, 0% yellow, and 30% black. This color is frequently used in corporate branding and web design to evoke a sense of professionalism and reliability. Its relative darkness necessitates careful consideration of contrast ratios when used with text or other foreground elements to ensure accessibility.
The color #0267B2, also known as Endeavour, presents some accessibility challenges primarily due to its relatively low luminance. When used as a background color, sufficient contrast with foreground text is crucial for readability, especially for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. It is important to evaluate the contrast ratio using online tools to ensure compliance. Using a lighter text color, such as white or a very pale yellow, can help improve contrast. Additionally, avoid using this color for essential interactive elements if the contrast requirements are not met. Providing alternative color schemes or allowing users to customize colors can also enhance accessibility.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Endeavour (#0267B2) can be effectively used for navigation bars or header backgrounds, providing a professional and calming feel. The cool tone of the color makes it suitable for websites related to technology, finance, or education. Ensure sufficient contrast with text and interactive elements, and consider using it in combination with lighter accent colors to create visual balance and highlight important sections of the webpage. This color is well-suited for creating a sense of trust and reliability.
Interior Design
In interior design, Endeavour (#0267B2) can be used as an accent color in rooms to create a serene and sophisticated atmosphere. It pairs well with neutral colors like gray, white, or beige, and can be incorporated through wall paint, furniture, or decorative accessories. The calming nature of the color is ideal for bedrooms or studies, promoting relaxation and focus. When using Endeavour, consider balancing it with warmer tones to prevent the space from feeling too cold.
Fashion
In fashion, Endeavour (#0267B2) can be incorporated into clothing or accessories to create a stylish and modern look. It's a versatile color that can be paired with a wide range of other colors, from neutral tones to more vibrant hues. It can be used for dresses, shirts, or even accessories like scarves and handbags. The color is suitable for both casual and formal wear, depending on the style and fabric.