Science Blue
General Information about Science Blue
#0264D4, also known as Science Blue, is a dark shade of blue often associated with technology, innovation, and intelligence. It has a hex code of #0264D4, an RGB value of (2, 100, 212), and a CMYK value of (99, 53, 0, 17). The color is perceived as cool and calming, and evokes feelings of trust, competence, and professionalism. Science Blue is often used in fields that deal with data and research because it provides a modern and advanced touch. The color is less commonly used as a primary font color, but is a good accent color for buttons and other interactive visual elements.
The hex color #0264D4, also known as Science Blue, presents some accessibility challenges, particularly when used as text on a white background. Its relatively low luminance results in a contrast ratio that may not meet WCAG (Web Content Accessibility Guidelines) standards for Level AA compliance. This means that users with moderate visual impairments may find it difficult to read. To improve accessibility, consider using #0264D4 for larger text sizes, or increase the font weight. A more effective solution would be to pair it with a lighter color for text or a darker color for the background, to ensure sufficient contrast. Tools are available online to check the contrast ratio of color combinations, ensuring they meet accessibility guidelines. Careful consideration of color pairings is crucial for creating inclusive and user-friendly designs.
Shades
Digital Color Formats
Alternative colors
Applications
UI Design
In user interface (UI) design, #0264D4 can be used for primary buttons and interactive elements. It draws the user's attention to important actions, but its accessibility should be carefully considered for text elements. It works well for graphic elements and accents within the interface to highlight key areas. The color can also serve well for visual representation of data and scientific dashboards due to its connection to scientific visuals.
Data Visualization
#0264D4 can be used for infographics, charts and data visualizations to display complex information. It effectively illustrates trends and relationships in data sets. Its professional tone makes it a great choice for reports, presentations, and documents requiring a sense of formality and intelligence. When dealing with high data densities this blue provides a clear visual cue.
Branding
In branding, #0264D4 conveys trust, intelligence, and innovation, making it suitable for technology companies, research institutions, and educational organizations. The color works well in logos, website headers, and marketing materials, giving a sense of authority and reliability. The choice is especially effective when brands want to create an impression of high technological advancement.