Endeavour
General Information
The hexadecimal color code #0264B2, also known as Endeavour, is a deep and vibrant shade of blue. It is composed of 0.78% red, 39.22% green, and 69.8% blue. In the RGB color model, this equates to R:2, G:100, B:178. In the CMYK color model, its values are C:99, M:44, Y:0, K:30. This color is often associated with qualities like trustworthiness, stability, and depth, making it a popular choice for branding and design projects aiming to convey reliability and professionalism. Endeavour's richness allows it to stand out, while its inherent coolness offers a sense of calm and composure.
The color #0264B2, also known as Endeavour, presents some accessibility challenges, especially regarding color contrast. When used as a background, it's crucial to pair it with a light foreground color like white or a very light gray to ensure sufficient contrast for readability, meeting WCAG guidelines for text and non-text contrast. Conversely, using dark text or elements on an Endeavour background can make it difficult for users with visual impairments to perceive the content. In interface design, Endeavour can be used for decorative elements, but avoid it for primary interactive components unless a thorough accessibility review confirms adequate contrast ratios. Consider using contrast checkers to validate the color combinations. Moreover, it's helpful to provide alternative color schemes to cater to users with different visual needs and preferences. Users should be able to adjust colors according to their needs.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design
Endeavour (#0264B2) can be effectively used in website design to create a professional and trustworthy aesthetic. Its depth of color makes it suitable for header backgrounds, call-to-action buttons, and navigational elements, providing a sense of stability and sophistication. In branding, particularly for tech companies or financial institutions, Endeavour can convey reliability and innovation. Its subtle yet impactful presence works well with minimalist layouts and clean typography. It can also be combined with complementary colors to create visual interest and guide users through the site.
Interior Design
In interior design, Endeavour can be used as an accent color to introduce a calming and serene atmosphere. It pairs well with neutral tones like white, gray, and beige, creating a balanced and harmonious space. The color can be used on accent walls, upholstery, or decorative accessories such as pillows and throws to add depth and visual interest without overwhelming the room. Consider using Endeavour in bedrooms, bathrooms, or home offices to promote relaxation and concentration.
Fashion
In fashion, Endeavour can be used in casual wear to create a modern and sophisticated look. It can be used as a base color for a minimalist outfit and it pairs well with neutral tones. It also works great for sportswear.