Congress Blue
General Information about Congress Blue
The hex color #024196, also known as Congress Blue, is a deep, saturated blue hue. It belongs to the blue color family, evoking feelings of trust, stability, and authority. This color is often associated with professionalism, reliability, and intelligence. In color psychology, blue is known to promote calmness and serenity, making it a popular choice for corporate branding and designs where trust is paramount. Its hexadecimal value represents a combination of red (02), green (41), and blue (96) in the RGB color model. In the CMYK color model, it translates to high percentages of cyan and magenta, with minimal yellow and black. This color is widely used in various applications, from web design to fashion, due to its versatile nature and ability to convey a sense of confidence.
The hex color #024196, also known as Congress Blue, presents some accessibility challenges, especially when used as a background color for text. Due to its dark nature, a light text color is necessary to ensure sufficient contrast. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text to meet AA compliance. Using a very light color like white (#FFFFFF) or a light yellow would provide adequate contrast. It's crucial to test color combinations with accessibility tools to verify compliance, particularly for users with visual impairments. When using this color for interactive elements, sufficient contrast is critical to ensure that users can easily identify and interact with the elements, ensuring an inclusive user experience.
Shades
Digital Color Formats
Alternative colors
Applications
Financial Website Design
Congress Blue is a sophisticated color choice for financial websites and applications. Its deep, trustworthy hue conveys stability and reliability, making it ideal for institutions seeking to project a professional image. This color can be used in charts, graphs, and infographics to present data clearly and effectively. Furthermore, using this color on buttons and interactive elements can create a sense of security for users engaging with sensitive financial information. A cohesive design using varying shades of blue can reinforce trust and competence.
Fashion and Interior Design
In the realm of fashion, Congress Blue makes an excellent choice for formal wear and corporate attire. It exudes an air of professionalism and sophistication. Consider using this color for suits, dresses, and accessories to convey confidence and authority. In interior design, this color can be used as an accent wall or in furniture upholstery. When paired with neutral tones, such as beige or gray, it creates a calming and elegant atmosphere. In graphic design, Congress Blue can be used in logos, branding materials, and marketing collateral.
Corporate Web Design
In web design, Congress Blue can be used to create a sense of trust and authority. It's often used in the headers and footers of websites to create a professional look. When using this color for interactive elements, such as buttons and links, consider pairing it with a lighter shade to improve accessibility. This is very important when you want to make sure that your website is for everyone. Using it in logos can communicate stability. Overall it´s important to test the color combination for accesibility, especially for users with visual impairments.