Blue

General Information about #022AE4

The hex color #022ae4 represents a vivid and deep shade of blue. It is composed of 0.8% red, 16.5% green, and 89.4% blue in the RGB color model. This specific combination results in a color that is strongly associated with qualities like trustworthiness, authority, and intelligence. In terms of color theory, #022ae4 is located towards the bluer end of the spectrum, making it a cool color, which contrasts warmer colors like yellow and orange. This hue is often used in branding for tech companies and financial institutions to project stability and innovation. Its energetic but serious tone makes it an appealing color choice. However, its high saturation and darkness require careful consideration when used in design and should be paired with lighter or neutral colors to avoid visual overwhelm. The color works in tech and finance applications as it evokes a sense of calmness and trust.

The hex color #022ae4, a deep, vibrant blue, presents several accessibility considerations for web development. Its high saturation and relatively dark luminance (low contrast) against a white background might pose challenges for users with visual impairments. According to WCAG guidelines, sufficient contrast ratios between text and background are crucial. For standard text (size 12-14 points), a contrast ratio of 4.5:1 is recommended, while large text (18 points or larger) requires a ratio of 3:1. Given the darkness of #022ae4, using it for text on a white background will likely fail these contrast tests. To improve accessibility, consider using a lighter shade of blue or pairing it with a very light color such as white or very light grey. Alternatively, use this blue shade as a background with white or light-yellow text in a larger font size. Also avoid using it to represent a link. Always test the color combination with accessibility tools to ensure compliance and optimal readability for all users.

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Alternative colors

Applications

• Interactive Web Elements

  In web design, #022ae4 can be used to highlight key interactive elements such as buttons and links. This color evokes a sense of trust and authority, making it perfect for financial services or government websites. By using this shade sparingly, you draw the user's eye where it's needed most. The deep blue can also set the tone for headers, footers, or sidebars. Make sure that it is used with an appropriate contrast to the background elements for accessibility. It is also a perfect shade for branding on a tech-related website or application.

• Beauty and Cosmetics

  In the beauty industry, particularly in eye makeup, #022ae4 is used to create a bold and striking look. Eyeshadows and eyeliners in this shade can make eyes appear brighter and more defined. The color's association with depth and sophistication makes it a popular choice for evening wear. Nail polish is also a popular use case for this vivid blue. For hair color, this blue stands out in bold contrasts, especially on dark hair, and adds personality.

• Fashion and Apparel

  In fashion, the hex color #022ae4 makes a strong statement when used in clothing, especially in pieces like dresses or suits. It conveys confidence and modernity and should be used thoughtfully, in combinations with calmer, neutral colors. Accessories in this hue, like scarves or handbags, can add a pop of color to a neutral outfit. This rich blue shade enhances the textures of fabrics and provides a refreshing alternative to black, offering a modern and sophisticated look, but it may not always be appropriate for all skin tones.

Complementary color

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