Downriver
General Information
Downriver, represented by the hexadecimal color code #021F5B, is a dark shade of blue with a rich and somewhat muted tone. It evokes feelings of depth, stability, and sophistication. In the RGB color model, it consists of 0.78% red, 12.16% green, and 35.69% blue. The CMYK values are 98% cyan, 66% magenta, 0% yellow, and 64% black. This color is often associated with professionalism, trust, and intelligence, making it a popular choice for corporate branding and website design. Its low saturation and dark luminance make it suitable for backgrounds or accent elements when paired with lighter, more vibrant colors.
The color #021F5B, also known as Downriver, presents some accessibility challenges, particularly for users with visual impairments. Its low luminance value makes it difficult to read text rendered in this color against a white or light background. According to WCAG guidelines, sufficient contrast between foreground and background colors is crucial for readability. To ensure accessibility, consider using #021F5B sparingly for decorative elements or pairing it with high-contrast colors like white (#FFFFFF) or a light yellow (#FFFFE0) for text. Tools like contrast checkers can help evaluate the color's compliance with accessibility standards. Also, provide alternative text descriptions for images or graphics that utilize this color to convey essential information to screen reader users.
Shades
Digital Color Formats
Alternative colors
- #123456
A slightly lighter shade of blue offers improved readability while maintaining a similar aesthetic.
- #011030
A darker shade of blue can provide a more intense and dramatic effect, suitable for backgrounds or accents.
- #334455
A desaturated blue, closer to gray, can be used as a neutral background element that does not distract from more important foreground elements
Applications
Web Design
In web design, Downriver (#021F5B) can serve as a sophisticated background color for headers or footers, providing a sense of depth and professionalism. Its dark hue pairs well with lighter text colors like white or cream. However, it's crucial to ensure sufficient contrast to meet accessibility guidelines. This color can also be effectively used for creating a sleek and modern look for buttons and icons. Additionally, Downriver can be incorporated into charts and graphs to represent data categories, offering a visually appealing and easily distinguishable element.
Fashion
In fashion, Downriver (#021F5B) can be utilized to create elegant and formal attire. Consider using it for evening gowns or tailored suits, where its deep, rich tone evokes sophistication. It can also be incorporated into accessories such as handbags or scarves, adding a touch of understated luxury. When combined with metallic accents like gold or silver, Downriver can create a visually striking ensemble, suitable for special occasions. Furthermore, it can be used as a base color for patterned fabrics, allowing other colors to pop and create a balanced and stylish look.
Interior Design
Downriver (#021F5B) can be employed in interior design to create a calming and sophisticated atmosphere. Use it as an accent wall color in living rooms or bedrooms to add depth and dimension. Pair it with lighter shades of blue or gray to create a cohesive and balanced palette. It works well in studies or home offices, providing a sense of focus and tranquility. Consider using Downriver for upholstery on furniture, such as sofas or armchairs, to create a luxurious and inviting seating area. Complement with natural materials like wood and leather for a warm and inviting feel.