Dark Blue
General Information about #020AC8
The hex color #020AC8 represents a dark shade of blue. It is composed of 0.78% red, 4.31% green, and 78.43% blue. In the RGB color model, this translates to R:2, G:10, B:200. The corresponding CMYK values are C:99, M:95, Y:0, K:22. This indicates that the color is created with a high proportion of cyan and magenta, with very little yellow, and some black to darken the color. In the HSL color space, #020AC8 has a hue of 237 degrees, a saturation of 99%, and a lightness of 39%. This means the color is a pure blue that is almost fully saturated and relatively dark. Dark blue colors are often associated with trust, stability, and authority, and they are commonly used in corporate branding and website designs for financial institutions and government agencies.
The color #020AC8, a very dark blue, presents significant accessibility challenges, particularly for users with visual impairments. Its low luminance value results in a very low contrast ratio when paired with lighter colors, especially white. This low contrast makes text or interface elements rendered in #020AC8 difficult to read against a white or light-colored background. Adhering to WCAG (Web Content Accessibility Guidelines) is crucial when using this color. To meet the minimum contrast ratio of 4.5:1 for normal text and 3:1 for large text, consider using very light colors such as #FFFFFF (white) with a font size of 18pt (24px) or larger, or a font weight of bold 14pt (18.66px) or larger. It is generally advisable to use this color sparingly and test its contrast with foreground elements to ensure readability for all users. Consider providing alternative themes for users who may have difficulty distinguishing elements due to low contrast.
Shades
Digital Color Formats
Alternative colors
Applications
UI Accents
In user interface design, #020AC8 can be utilized sparingly for accent elements, such as highlighting active states or providing visual cues. Due to its darkness, it is best used for decorative purposes rather than primary text or interactive components. For example, it can serve as a background color for specific sections of a dashboard to differentiate them, or as a subtle outline for interactive buttons when they are hovered over. However, ensuring sufficient contrast with any foreground elements is crucial to maintain usability. Consider using it for decorative graphics or icons, ensuring these elements are not essential for user navigation or understanding.
Data Visualization
Within data visualization, #020AC8 can be used to represent a specific category or data point within a chart or graph. Given its deep hue, it is particularly effective when contrasted against lighter shades or a neutral background. For instance, it could be employed to highlight the lowest-performing segment in a sales report or to indicate a critical threshold on a monitoring dashboard. When implementing it for data presentation, consider providing textual labels or tooltips to ensure that users, especially those with color vision deficiencies, can easily interpret the visualized information. It is important to avoid overuse to maintain visual clarity and prevent cognitive overload.
Branding
In branding, #020AC8 can be used as a brand color to convey trust, authority, and stability. It is often used by financial institutions, technology companies, and government agencies to create a sense of security and professionalism. For instance, the color can be used in the company logo, website design, and marketing materials to create a consistent brand identity. When using this color in branding, it is important to consider the overall brand message and target audience. It may not be suitable for brands that want to convey a sense of playfulness or creativity.