Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hex code #020796, is a deep blue color that historically derives its name from the pigment made of ground lapis lazuli stone. This pigment was highly valued and costly, making Ultramarine a color associated with royalty and prestige. In the RGB color model, #020796 is composed of 0.8% red, 2.7% green, and 58.8% blue. In the CMYK color model, it consists of 99% cyan, 95% magenta, 0% yellow, and 41% black. Ultramarine is often used to evoke feelings of trust, stability, and intelligence. Its rich hue and depth make it a popular choice in various applications, ranging from art and design to branding and fashion. Its usage has spanned centuries, retaining its allure and symbolic association with sophistication.
The hex color #020796, also known as Ultramarine, presents significant accessibility challenges, particularly in web design. Due to its very dark hue and low luminosity, using this color as a background can make text illegible for many users, especially those with visual impairments. According to WCAG guidelines, sufficient contrast between text and background is crucial for readability. Text on a #020796 background should ideally use a very light color like white or a very pale yellow to meet the minimum contrast ratio of 4.5:1 for normal text and 3:1 for large text. Careful consideration is also needed when using this color for interactive elements like buttons or links. Ensuring that hover and focus states provide clear visual differentiation is essential. Furthermore, avoid using #020796 for conveying crucial information solely through color, as this excludes users who are colorblind. Always supplement color cues with text or icons.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design and Branding
Ultramarine, with its rich and deep hue, is an excellent choice for creating a sense of luxury and sophistication in web design. It can be used in headers, footers, or as an accent color to draw attention to important elements. In branding, Ultramarine conveys trustworthiness and reliability, making it suitable for financial institutions or technology companies. However, it's crucial to use it sparingly and balance it with lighter colors to avoid overwhelming the user. The color works particularly well on websites or applications related to security, finance or education.
Beauty and Fashion
In the realm of beauty and fashion, Ultramarine offers a bold and striking option for makeup and apparel. Eyeshadows and eyeliners in this shade can add depth and drama to the eyes, while clothing in Ultramarine can make a powerful statement. It's often seen in evening wear and formal attire. When used in smaller doses, such as accessories like scarves or handbags, Ultramarine can add a pop of color to an otherwise neutral outfit. It is crucial to consider skin tones and overall style when utilizing this strong color in fashion and makeup applications.
Interior Design
Ultramarine can be employed to bring a touch of elegance and formality into interior design. It can be used as an accent wall color in living rooms or bedrooms to create a focal point. Ultramarine-colored furniture, such as sofas or armchairs, can add a sense of richness and depth to a room. When working with Ultramarine in interior spaces, balance is key. Pairing it with lighter, warmer colors like cream, beige, or gold can prevent the room from feeling too dark or cold. It is also a great option for creating a nautical themed space.