Ultramarine
General Information about Ultramarine
Ultramarine (#02019A) is a deep blue color with a rich history, originally derived from the precious mineral lapis lazuli. This pigment was highly valued for its intense color and was used extensively in Renaissance paintings, often associated with royalty and divinity. In modern color theory, Ultramarine is classified as a strong, cool color that can evoke feelings of depth, stability, and trust. Its hexadecimal code, #02019A, indicates a very small red and green component and a dominant blue component. When used in design, Ultramarine can create a sense of sophistication and elegance, but it should be used thoughtfully due to its intensity. Its historical significance and contemporary appeal make it a versatile choice for various applications.
The color #02019A, also known as Ultramarine, presents some accessibility challenges, especially concerning color contrast. When used as a background color, it necessitates very light text to ensure readability. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text, as per WCAG guidelines. Using online contrast checkers can help verify compliance. Avoid pairing Ultramarine with darker shades, as this would make the content illegible for users, including those with visual impairments. Consider using it sparingly for decorative elements rather than crucial text or interactive components. For critical information, prioritize high contrast combinations such as white or very light yellow text on the Ultramarine background. Furthermore, providing alternative visual cues, such as icons or text labels alongside color cues, enhances accessibility for colorblind users.
Shades
Digital Color Formats
Alternative colors
Midnight Blue provides a similar deep blue aesthetic but offers slightly improved contrast when paired with lighter text, making it a more accessible choice for backgrounds.
Navy Blue is a classic and versatile alternative that is generally considered more readable than Ultramarine when used with white or light-colored text.
Royal Blue offers a brighter, more vibrant shade while maintaining good contrast with white text, enhancing readability and visual appeal.
Applications
Website Headers and Footers
Ultramarine, with its rich and captivating depth, makes an excellent choice for website headers and footers. It creates a sense of sophistication and professionalism while still allowing for prominent display of important information. When used in conjunction with white or other light text colors, it ensures optimal readability, enhancing the user experience. Furthermore, the striking contrast can draw attention to key elements, such as call-to-action buttons or navigation links, encouraging user engagement and interaction. This carefully considered balance of aesthetics and functionality makes Ultramarine a valuable asset in web design.
Interior Design Accent Color
In the realm of interior design, Ultramarine can be used to create a focal point in a room, such as an accent wall or a statement piece of furniture. When balanced with neutral colors like white, beige, or light gray, it adds a touch of elegance and depth. Ultramarine works particularly well in bedrooms or living rooms, where it can evoke feelings of tranquility and serenity. The careful integration of this bold color creates a sophisticated and inviting atmosphere, enhancing the overall aesthetic appeal of the space.
Packaging Design for Luxury Goods
Ultramarine is a striking choice for creating eye-catching packaging designs for luxury goods or beauty products. Its bold and sophisticated nature conveys a sense of exclusivity and quality, enticing customers to explore the product further. When paired with metallic accents or minimalist typography, it enhances the overall premium feel. Ultramarine also works well for packaging related to nautical themes or products with a connection to the sea, capitalizing on its inherent association with deep waters and timeless elegance, making it memorable.