Science Blue
General Information
Science Blue, represented by the hexadecimal color code #0171C9, is a vibrant and cool-toned blue hue. This color evokes feelings of trust, intelligence, and professionalism. In the RGB color model, it is composed of 0.39% red, 44.31% green, and 78.82% blue. The color is often associated with the fields of science, technology, and education, making it a popular choice for organizations and brands in these sectors. Its presence can inspire confidence and promote a sense of clarity. Science Blue is frequently used in branding, web design, and marketing materials to convey a sense of competence and reliability, especially when aiming to establish a trustworthy and knowledgeable image.
The hex color #0171C9, also known as Science Blue, presents some accessibility challenges, particularly concerning color contrast. When used as a background color, it necessitates very light text (white or near-white) to achieve a sufficient contrast ratio for readability, ideally meeting WCAG AA or AAA standards. For instance, black text on a #0171C9 background would fail accessibility guidelines. In UI design, avoid using this color for critical interactive elements like buttons or links without careful consideration of text and background contrast. Color blindness simulators can be valuable tools to assess how individuals with visual impairments perceive content using this color. Ensuring proper ARIA attributes are implemented and offering high-contrast alternatives are vital strategies for inclusivity. It is crucial to prioritize readability and ensure that content remains accessible to all users, irrespective of their visual abilities.
Shades
Digital Color Formats
Alternative colors
Applications
Educational Websites
Science Blue is frequently used in the design of educational websites and applications. Its association with knowledge and clarity makes it an excellent choice for representing academic institutions, online learning platforms, and scientific resources. The color can be incorporated into website headers, navigation menus, and call-to-action buttons to create a consistent and professional user experience that encourages exploration and learning. Consider using it as the primary color for charts and graphs to highlight key data points and facilitate comprehension.
User Interface Design
In the realm of user interface (UI) design, Science Blue serves as a versatile option for creating a clean and modern aesthetic. It can be utilized for highlighting interactive elements, such as buttons, links, and form fields, drawing the user's attention to key actions. The color's calming effect makes it suitable for dashboards and data visualization tools, preventing visual overload and enhancing the user's ability to process information effectively. When paired with a neutral background, Science Blue ensures readability and accessibility, promoting a positive user experience.
Tech Branding
Science Blue can be incorporated into branding materials for technology companies and startups. It conveys a sense of innovation, reliability, and trustworthiness, making it ideal for establishing a strong brand identity. The color can be used in logos, website designs, marketing collateral, and social media graphics to create a cohesive and memorable brand image. Combine it with complementary colors like white or light gray to achieve a professional and sophisticated look that appeals to a target audience interested in cutting-edge technology and services.