Science Blue

General Information

The hexadecimal color code #0166C9, also known as Science Blue, represents a vivid and engaging shade of blue. In the RGB color model, it is composed of 0.39% red, 40% green, and 78.82% blue. This color is frequently associated with technology, science, and innovation, and it conveys feelings of trust, intelligence, and modernity. Science Blue can be effectively utilized in a range of design applications, from website interfaces to branding materials, where it aims to convey a sense of reliability and progressiveness. It is also a popular choice in data visualization, where its distinct hue can help to differentiate between various data sets and highlight key insights.

The color #0166C9, or Science Blue, presents accessibility challenges due to its relatively low luminance. When used as a foreground color, it requires careful consideration of the background color to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between foreground and background colors should be at least 4.5:1 for normal text and 3:1 for large text to meet Level AA compliance. For Level AAA compliance, these ratios increase to 7:1 and 4.5:1 respectively. When using #0166C9 for text or interactive elements, it is essential to pair it with a very light background color such as white (#FFFFFF) or a very light gray to ensure sufficient contrast. Avoid using it against dark backgrounds, as this will result in very poor readability. Tools like contrast checkers can help you verify the contrast ratio. For graphical elements and user interface components, a contrast ratio of 3:1 is required. It's good to provide alternative ways to identify elements such as icons or shapes and avoid relying solely on color.

Shades

Digital Color Formats

Alternative colors

Applications

• Technology Website Design

  Science Blue can be used to create a strong sense of trustworthiness and innovation in technology-related websites. It is often associated with modernity and progress, making it ideal for tech startups and established tech companies. It can be used to highlight calls to action, create visually appealing user interfaces, and establish a sense of professionalism and reliability in the digital space. The color evokes feelings of security and intelligence. Pairing it with white or light gray provides a clean, modern look. Consider using this color in header navigation, button design, or to highlight key information.

• Fashion Design

  In the fashion industry, Science Blue can be incorporated into clothing designs to create a sense of sophistication and style. It can be used for both casual wear and formal attire. It works well as an accent color or as the primary color in outfits. It also works nicely with jeans. The color complements other colors like white, gray, and navy blue, allowing for versatile styling options. Use it for blouses, dresses, skirts, or as an accent color in accessories such as scarves, handbags, and belts to add a modern touch to any wardrobe.

• Interior Design

  In interior design, Science Blue can be used to add a touch of sophistication and modernity to living spaces. It can be used as an accent color in a room or as the main color for walls, furniture, or decor. This color creates a calming and inviting atmosphere. Use it in living rooms, bedrooms, or home offices to establish a sense of peace and intelligence. It pairs well with neutral colors like white, beige, and gray, as well as with natural materials like wood and stone. Incorporate this color through wall paint, furniture upholstery, rugs, curtains, or decorative accessories.

Complementary color

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