Endeavour
General Information about #0159B3
The hexadecimal color #0159B3, also known as Endeavour, is a captivating shade of deep blue. It is composed of 0.4% red, 34.9% green, and 70.2% blue. In the RGB color space, it is represented as (1, 89, 179). This color is often associated with feelings of calmness, stability, and trustworthiness. Its cool undertones make it a versatile choice for various design applications, ranging from corporate branding to web interfaces. The hexadecimal system provides a concise way to define colors in digital environments, making it easy to reproduce the exact same color across different media. Endeavour's unique blend of blue hues makes it stand out while remaining professional and aesthetically pleasing. It has a luminance of 0.23 and a saturation of 0.99.
The hex color #0159B3, also known as Endeavour, presents some accessibility challenges, particularly for text-based content. Its relatively low luminance value means that using it as a background color requires careful consideration of the foreground text color. A stark contrast, such as white (#FFFFFF), is strongly recommended to ensure sufficient readability and compliance with WCAG guidelines. Conversely, pairing it with lighter shades of blue or gray could result in inadequate contrast, making the text difficult to perceive for users with visual impairments. Ensure a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text to meet accessibility standards and provide an inclusive user experience. Tools like contrast checkers can be employed to verify compliance.
Shades
Digital Color Formats
Alternative colors
- #337ab7
A slightly lighter blue that offers improved readability while maintaining a similar aesthetic.
- #003366
A darker shade of blue that provides better contrast when used as a text color on a white background.
- #007bff
A similar blue color with enhanced brightness, suitable for interactive elements like buttons and links.
Applications
Website Design
Endeavour (#0159B3) can serve as a primary color in website designs for technology companies or organizations aiming to project an image of innovation and trust. It can be used for headers, navigation bars, and call-to-action buttons. The color should be paired with neutral backgrounds like white or light gray to create a clean and professional aesthetic. Furthermore, the color can be used to make website elements that are often clicked more prevalent.
Logo Design
In branding and logo design, Endeavour can be utilized to convey a sense of reliability and sophistication. It's a suitable choice for financial institutions, consulting firms, or any business seeking to establish credibility. The color works well in combination with metallic accents like silver or gold to enhance the brand's image of quality and trustworthiness. As the color can be seen as modern, it is a good option for any modern company.
UI Design
Endeavour can be incorporated into user interface (UI) elements for software applications or mobile apps, such as icons, progress bars, and data visualizations. Its calming and professional tone makes it well-suited for applications where clarity and usability are paramount. The color can be strategically used to highlight important information or guide the user's attention to key features within the interface.