Endeavour
General Information about Endeavour (#0154B3)
Endeavour, with the hexadecimal color code #0154B3, is a deep shade of blue. It is often associated with qualities such as trustworthiness, stability, and knowledge. This color is a blend of blue and a hint of green, making it a cool and calming color. In color psychology, blue is often linked to depth and stability. It symbolizes trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven. Blue is considered beneficial to the mind and body. It slows human metabolism and produces a calming effect. Blue is strongly associated with tranquility and calmness. This specific shade, #0154B3, is often used in corporate branding to convey reliability and professionalism.
The hex color #0154B3, also known as Endeavour, presents some accessibility considerations for web design. Its dark hue means it requires careful pairing with text and background colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #0154B3 as a background, consider using light text colors such as white or light grays to meet these contrast requirements. For smaller text elements, lighter shades of yellows, oranges, or greens could work well, but thorough testing with accessibility tools is essential. Always use tools to verify color contrast ratios to ensure that content is accessible to users with visual impairments. Also, avoid using color as the only means of conveying information; supplement it with text labels or other visual cues.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Endeavour (#0154B3) is often employed to create a sense of trust and reliability. It can be used in header backgrounds, button elements, and navigation bars for corporate websites or financial applications. The deep blue hue conveys professionalism and stability, encouraging users to interact with the site confidently. It is also suitable for highlighting important calls to action, provided the text contrast is appropriately managed to ensure readability and accessibility. Consider using it alongside complementary or analogous colors to create a balanced and visually appealing user interface.
Fashion
In fashion, Endeavour (#0154B3) can be used to create sophisticated and elegant looks. It is often seen in formal wear such as suits, dresses, and evening gowns, offering a refined and timeless appeal. As an accent color, it can be paired with neutral tones like gray, white, or beige to create a balanced ensemble. Additionally, it can complement bolder colors such as red or yellow for a striking and modern look. The versatility of Endeavour makes it a popular choice for both casual and formal attire.
Interior Design
In interior design, Endeavour (#0154B3) can be used to create calming and serene environments. It is well-suited for bedrooms, bathrooms, or home offices, where a sense of tranquility is desired. It can be applied as a wall color, accent pieces, or furniture upholstery. Pairing it with lighter shades of blue, white, or gray can enhance its soothing effect, while adding pops of warm colors such as yellow or orange can create a balanced and inviting space. This color promotes relaxation and focus, making it an excellent choice for creating comfortable and functional living spaces.