Kaitoke Green
General Information about Kaitoke Green
Kaitoke Green, represented by the hexadecimal color code #014A22, is a dark shade of green that evokes feelings of nature, tranquility, and stability. It is named after the Kaitoke Regional Park in New Zealand, known for its lush greenery. In the RGB color model, #014A22 is composed of 0.4% red, 29% green, and 13.3% blue. This composition gives it a deep, muted green appearance, reminiscent of dense forests and foliage. The color is often associated with environmental awareness and can be used to convey messages of sustainability and natural harmony. Its CMYK values are 99% cyan, 0% magenta, 54% yellow, and 71% black.
The hex color #014A22, also known as Kaitoke Green, presents some accessibility challenges, particularly in text applications. Its low luminance value makes it difficult to provide sufficient contrast against lighter backgrounds, potentially violating WCAG guidelines for text legibility. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using this color for text or interactive elements, it's crucial to pair it with a very light color to ensure readability for users with visual impairments. Tools like contrast checkers can help determine if the color combination meets accessibility standards. In cases where adequate contrast cannot be achieved, consider using a lighter shade of green or a completely different color palette to improve accessibility.
Shades
Digital Color Formats
Alternative colors
- #3cb371
A lighter shade of green offers better contrast against white backgrounds, improving readability and accessibility for a wider range of users.
- #458b74
A slightly desaturated green provides a softer and more muted aesthetic while still maintaining a natural feel.
- #006400
A dark green that provides higher contrast than #014A22 while maintaining a similar depth.
Applications
Eco-Friendly Website Design
Kaitoke Green, with its earthy and natural feel, is excellently suited for website designs related to environmental conservation, organic products, or sustainable living. It can be used in backgrounds, icons, and graphical elements to evoke a sense of nature and tranquility, aligning with the brand's mission to promote eco-friendliness and health. This color can create a calm and inviting digital space, encouraging users to engage with the content and learn more about environmental initiatives. The use of #014A22 helps establish a visual connection to the natural world, reinforcing the brand's core values.
Interior Design Accent Color
In interior design, Kaitoke Green serves as a sophisticated and grounding accent color. It can be used on walls, furniture, or decorative pieces to create a serene and harmonious atmosphere. The color works well in spaces intended for relaxation, such as bedrooms or reading rooms, where it can contribute to a sense of calm and well-being. Paired with natural materials like wood and stone, it enhances the organic feel of a space, making it feel more connected to nature and promoting a sense of balance and tranquility within the home.
Fashion Apparel Accent
In fashion, Kaitoke Green can be used as an accent color for apparel and accessories. Consider the color as a base for outfits designed for outdoor activities or incorporating it into the design of athletic wear. Its association with nature makes it well suited for clothing that is intended to be worn in natural environments. It makes for an excellent pairing with neutral colors such as beige, brown, and gray, as well as other earth tones.