Midnight Blue
General Information
The hex color code #013370 represents a dark shade of blue, often referred to as midnight blue. It is composed of 0.39% red, 20% green, and 43.92% blue. In the RGB color model, it's defined by the values (1, 51, 112). This color is commonly associated with feelings of calmness, stability, and authority. Midnight blue is often used in corporate branding and design to convey trust and professionalism. In color theory, it is considered a cool color, and its dark hue adds a sense of depth and sophistication. The color is frequently used as an alternative to black, especially when a softer, less stark appearance is desired. Because of its dark nature, it’s very good at hiding dirt and stains.
The color #013370, a deep shade of midnight blue, presents some accessibility considerations for web developers. When used as a background color, it's crucial to ensure sufficient contrast with the foreground text. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Light shades of gray, yellow, or white work best as foreground colors to meet these contrast requirements. Using online contrast checker tools is highly recommended to verify compliance. When using this color for decorative elements, consider its impact on users with visual impairments, and provide alternative cues where necessary. Also, avoid using color alone to convey important information; supplement it with text labels or icons to ensure usability for all users. For users with cognitive disabilities, using this dark color sparingly can reduce visual clutter and improve focus.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #013370 can be employed as a background color for headers or navigation bars, lending a sense of sophistication and trustworthiness. It can also be used for call-to-action buttons to draw attention and encourage user interaction. The color pairs well with light grays, whites, and even muted yellows for a balanced and professional aesthetic. Its usage can extend to data visualizations, where different shades of blue can represent varying data ranges, offering a visually appealing and easily understandable representation. Its somber tone makes it a good fit for serious and informative websites.
Interior Design
In interior design, #013370, or midnight blue, can create a calming and sophisticated ambiance in bedrooms or living rooms. It works well as an accent wall color or for upholstery on furniture. Paired with lighter colors such as cream or light gray, it can create a balanced and inviting space. Accents of metallic gold or silver can also complement the deep blue, adding a touch of luxury. Consider using this color in rooms where relaxation and tranquility are desired, as its association with the night sky evokes a sense of peace and serenity. It also helps making spaces feel bigger.
Fashion
In fashion, #013370 can be used in formal wear, such as suits or dresses, conveying a sense of elegance and professionalism. It can also be used as an accent color in accessories, such as scarves or handbags, to add depth and sophistication to an outfit. The color pairs well with neutral tones like beige, gray, or white, as well as bolder colors like red or gold for a striking contrast. Consider using this color for evening wear or professional attire, as its deep and rich hue exudes confidence and style. Also good in combination with jeans.