Downriver
General Information
The hex color code #012456, often referred to as "Downriver," is a dark, muted shade of blue. In the RGB color model, it is composed of 0.4% red, 14.1% green, and 33.7% blue. This specific combination results in a color that is perceived as both calming and sophisticated. Colors similar to #012456 are frequently utilized in settings that require a sense of stability and professionalism, such as corporate branding and formal wear. The color's understated nature allows it to be versatile in different design contexts, providing a solid foundation upon which other brighter or more vibrant colors can be built. Its hexadecimal representation makes it easy to use in digital applications.
The hex color #012456, also known as Downriver, presents significant accessibility challenges, especially in text-based applications. Its very dark hue results in extremely low contrast against standard white backgrounds, making it difficult for individuals with visual impairments to read. According to WCAG guidelines, sufficient contrast ratios are essential for ensuring readability. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. #012456 falls far short of these recommendations when paired with white or other light colors. To improve accessibility, consider using lighter text colors like white or very light grays. Another strategy involves adjusting the background color to something darker to create better contrast. Tools are available online to assess color contrast ratios and determine compliance with accessibility standards. Always prioritize accessibility to ensure your content is usable by everyone.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue that provides better contrast against white backgrounds while maintaining a similar aesthetic.
A desaturated blue that can be used as a background color paired with lighter text for improved readability.
A light blue color option, which is accesibile when combined with dark text
Applications
Web Design
In web design, #012456 can serve as a sophisticated background color for headers or footers, especially when aiming for a professional or corporate look. It pairs well with lighter accent colors to draw attention to key elements without overwhelming the user. However, be cautious when using it for text, as its darkness requires very light text colors to ensure readability. It can also be used in creating data visualizations like charts and graphs to represent specific categories or datasets. When used sparingly and thoughtfully, #012456 can enhance the overall aesthetic appeal of a website while conveying a sense of trust and reliability.
Interior Design
In interior design, #012456 can be used as an accent wall color in living rooms or bedrooms to create a calming and sophisticated atmosphere. It works well with neutral furniture and decor, adding depth and richness to the space. Consider using it in smaller doses, such as for throw pillows, rugs, or artwork, to avoid making the room feel too dark or enclosed. When paired with warm lighting, #012456 can create a cozy and inviting ambiance, perfect for relaxation and unwinding after a long day. For example, using #012456 in a home office can promote concentration.
Fashion
In the fashion industry, #012456, or Downriver, evokes feelings of sophistication and elegance. This deep, muted blue can be incorporated into professional attire, such as suits, dresses, or blouses, offering a versatile and classic look. When combined with lighter hues or accent colors like silver or gold, #012456 can create a visually stunning outfit. The use of the #012456 color is more likely to be seen during the cooler months of the year.