Downriver
General Information about #012057
The hex color #012057, often referred to as "Downriver", is a deep, dark shade of blue that resides in the darker end of the color spectrum. This color is composed of very little red (1/255), a moderate amount of green (32/255), and a significant amount of blue (87/255). In the RGB color model, it has values of R:1, G:32, and B:87. When converted to the CMYK color model, it translates to approximately C:99, M:63, Y:0, and K:66. This indicates that it requires a high percentage of cyan and magenta to achieve its deep hue. The hex code #012057 is often associated with feelings of depth, stability, and sophistication, making it a popular choice in various design applications where a sense of trustworthiness is desired.
The hex color #012057, also known as Downriver, presents significant accessibility challenges due to its very dark nature. When used as a background color, it requires extremely light text to ensure sufficient contrast for readability. According to WCAG (Web Content Accessibility Guidelines), the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text to meet AA compliance. Given its darkness, #012057 necessitates careful selection of foreground colors to meet these standards. It is crucial to test color combinations using accessibility tools to avoid creating barriers for users with visual impairments. Using this color sparingly and thoughtfully is recommended to maintain an inclusive design. For broader accessibility, consider providing alternative color schemes that offer better contrast for users with different visual needs.
Shades
Digital Color Formats
Alternative colors
- #2c3e50
A lighter shade of blue that provides better contrast for text and other elements, improving readability and accessibility.
- #34495e
A neutral gray that serves as a versatile background or foreground color, offering good contrast with a wide range of colors.
- #003366
A slightly less intense dark blue that can be used to create a similar aesthetic with improved visual clarity.
Applications
Corporate Website Design
In web design, #012057 can be used to create a sophisticated and professional look. It is suitable for headers, footers, and sidebars, especially in websites for corporate or financial institutions. To ensure readability, it should be paired with light-colored text and used sparingly. The color evokes trust and stability, making it ideal for brands wanting to project a reliable image. However, avoid using it for large blocks of text or interactive elements without careful consideration of contrast ratios.
Interior Design Accent Color
In interior design, #012057 can be used as an accent color in rooms to create a sense of depth and luxury. It works well in studies, libraries, or home theaters, where a calming and sophisticated atmosphere is desired. Pair it with lighter shades of blue, gray, or beige to balance the darkness and prevent the space from feeling too enclosed. Consider using it on walls, furniture, or decorative accessories to add a touch of elegance.
Formal Fashion Apparel
In fashion, #012057 can be used to create elegant and formal outfits. It is suitable for evening wear, suits, or accessories like handbags and scarves. The color exudes confidence and sophistication, making it perfect for professional settings or special occasions. Combine it with neutral colors like white, gray, or black for a classic look, or add a pop of color with accessories in shades of gold, silver, or red.