Ultramarine
General Information about Ultramarine
The hexadecimal color #010A97, also known as Ultramarine, is a deep, saturated blue. It is composed of 0.4% red, 3.92% green, and 59.22% blue. In the RGB color space, it signifies a strong emphasis on the blue component, creating a dark and intense hue. Ultramarine has a rich history, originally derived from the precious mineral lapis lazuli, making it a highly valued pigment in art for centuries. Its name literally means 'beyond the sea,' reflecting its import from distant lands. Today, synthetic ultramarine is widely available, offering the same vibrant color at a more accessible price. This color is often associated with depth, stability, and authority.
The color #010A97, a deep ultramarine, presents accessibility challenges, especially when used as a foreground color on a white or light background. Its low luminance necessitates careful consideration of color contrast ratios to ensure readability for users with visual impairments. According to WCAG guidelines, sufficient contrast is crucial for text and interactive elements. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using #010A97 on a white background may not meet these standards, requiring designers to either lighten the color, choose a different hue, or employ a lighter foreground color such as white or a very light gray to achieve adequate contrast. Also, when using this color for links, provide additional cues like underlines to help users with color blindness identify interactive elements. Careful attention to these factors is essential to create an inclusive and accessible web experience. Consider tools that check color contrast to ensure compliance.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design and Branding
Ultramarine, with its depth and sophistication, can be used in website headers and footers to establish a sense of authority and professionalism. Its rich hue also makes it suitable for call-to-action buttons, especially when paired with a contrasting color for the text, guiding users to important actions. Beyond web, in branding, it’s ideal for logos of tech companies or financial institutions seeking to convey trustworthiness and innovation. It’s important to use it sparingly, however, as too much of such a dark color can overwhelm a design. The color can be softened through gradients with lighter blues or whites, creating a dynamic and engaging user experience.
Interior Design and Fashion
Ultramarine's regal and calming essence allows it to be a great tone in interior spaces. It can be used as an accent wall to add depth to a room, harmonizing well with neutral furniture and metallic accents. In fashion, this hue can be used in evening gowns or statement pieces, exuding elegance and confidence. To maximize the color’s appeal, combining it with complementary colors such as gold or yellow can create a visually striking effect. Its use is versatile, adding a touch of sophistication and depth to various design forms, whether in a minimalist modern style or a classic, luxurious setting.
Cosmetics
Ultramarine is a popular color in the beauty industry for products like eyeshadows, eyeliners, and mascaras. Its deep, rich pigment can add intensity and drama to eye makeup, making it a versatile choice for both everyday looks and more glamorous styles. The color works well on a variety of skin tones, providing a bold and eye-catching effect that enhances the eyes. When used in nail polish, ultramarine offers a sophisticated and striking color that can be paired with both casual and formal outfits. Its versatility and impact make it a staple in many beauty collections, offering a way to add a touch of elegance and modernity to any look.