Ultramarine
About Ultramarine (#010697)
The hexadecimal color code #010697 represents a very deep shade of blue, often categorized as ultramarine. In the RGB color model, it is composed of 0.4% red, 2.4% green, and 59.2% blue. This strong bias towards blue gives the color its distinctive appearance. Ultramarine, historically derived from the precious mineral lapis lazuli, is associated with royalty, wisdom, and depth. In color psychology, deep blues like #010697 often evoke feelings of trust, security, and authority. However, it's crucial to note that this particular shade has a very low luminance value, which impacts its usability in design, especially concerning accessibility guidelines. Its darkness means it requires light colors for contrast and readability.
The color #010697, a deep ultramarine, presents significant accessibility challenges. Its extremely low luminance value necessitates careful consideration of color contrast. When used as a background, text must be exceptionally light and large to ensure readability. Standard accessibility guidelines, such as WCAG, require a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. This color is unlikely to meet these standards with many common text colors. Using it for crucial interactive elements like buttons or links is strongly discouraged unless paired with meticulous contrast adjustments. Designers should leverage contrast checking tools to validate the compliance of their color pairings with accessibility benchmarks. Furthermore, providing alternative visual cues, like underlines for links, becomes essential to compensate for poor color contrast, thereby enhancing usability for individuals with visual impairments.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accents
In web design, this color could be used sparingly for headers or accents, provided that sufficient contrast with the text is ensured. It evokes a sense of sophistication and depth, making it suitable for websites aiming for a premium or professional feel. However, its limited accessibility means that it's not suitable for crucial interactive elements. Ensure that any buttons or links using this color have a strong contrast and utilize accessible names.
Interior Design Accent Wall
In interior design, #010697 could be used as a deep, luxurious accent wall color in a study or library. Paired with lighter, warmer tones like creams or light grays, it could create a balanced and sophisticated space. The color lends a sense of formality and depth to the room, making it a fitting choice for areas where a sense of focus and contemplation is desired. However, it should be used sparingly to avoid making the room feel too dark or overwhelming.
Formal Evening Wear
In fashion, this color can be used for formal evening wear, creating a sophisticated and elegant look. It's often used in velvet or satin materials to emphasize its depth and richness. The color pairs well with silver or gold accessories. Due to its intense hue, it is often best used as the main or only colour in order to avoid clashing.